The Secret To Marketing Success On Facebook? Advertise Like Your Grandfather | Fast Company : A new study by Facebook brings some big news that, curiously, at first blush might not seem like much news at all. It's this: If you create successful ads for the social network, just do the same thing you would do if you were advertising on TV. MORE >>

Note from Beth: I have the honor of leading a “Networked NGO Training” in Delhi for grantees of the Packard Foundation and have lined up some guest posts to supplement my reports from India. The Collective Impact of Love guest post by Stefan Lanfer,  Barr Foundation. The Barr Fellowship is certainly a well-deserved “Thank you!” MORE >>

My good friends  Noland Hoshino ,  Zan McColloch-Lussier , and  Ash Shepherd  recently published the “ Social Media Road Map ”, a guide to help nonprofits plan, implement, and measure their social media, which is pretty awesome. Best 20 comments win a free copy! They’ve agreed to give away 20 free copies to the top 20 commenters on this post! MORE >>

If you don’t believe me when I say associations are more advanced than you think, believe management guru Jim Collins, the darling of the association world, quoted here in an interview for the latest issue of Inc. Magazine. The Internet has been an integral part of doing business for years now. What do you think has changed the most? MORE >>

Maximize Unique Strengths of Virtual, F2F or Hybrid for Event Success : Have you considered your face to face event objectives in light of the growing popularity of remote attendance and virtual events? More and more it seems that events that have done this are achieving success and getting rave reviews MORE >>