Sun.Apr 01, 2012

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Innogive Conference Panel Resources: Mobile is the Needle, Social is the Thread

Beth's Blog: How Nonprofits Can Use Social Media

Mobile is the Needle, Social is the Thread: How Information Today is Woven Into Our Lives. View more presentations from Pew Research Center’s Internet & American Life Project. “ Mobile is the Needle, Social the Thread ” is the name of a presentation from Pew Internet data that illustrates the rapid growth of mobile connectivity and social networking in the U.S., focusing on how information consumption patterns are changing in light of these two technological developments.

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Introducing our new logo!

Wild Apricot

We think today is the perfect day to launch our new look!

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"Lies, Damned Lies" and Nonprofit KPIs

Care2

For years nonprofits have been struggling to measure their own digital analytics. Then along came social media and they had just as hard a time as anyone else in the commercial sector at figuring out how to measure the effectiveness of social media. A lot of nonprofits measure their social media with Key Performance Indicators (KPIs) that don't measure bottom line results, but merely activity in social media.

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