This post was authored by Natasha Geraghty-Medved, Acteva ’s marketing specialist. She has six years of event marketing management. and social media marketing experience. She has a master's degree in. marketing from Golden Gate University as well as certificates in. integrated marketing communications and public relations. better. basis. MORE >>

If you’re like most nonprofit marketers, you find social media platforms technically confusing. Especially sites like Facebook and WordPress. You also probably find them very boring. The reason why, of course, is that very few people actually have something interesting to say. How to be interesting. It’s not about the telephone. MORE >>

Earlier this month, Mobile Commons helped out our friends at the Personal Democracy Forum give conference-goers a way to voice their opinions about technology and government. Attendees sent hundreds of text messages into the campaign, adding a truly interactive element to the event. Click through for the full results:  Mobile Commons PDF Results. MORE >>

Author: Karoline McLaughlin. Blackbaud CEO Marc Chardon and Outcome Guide Hal Williams have joined forces on a Huffington Post series "The Imperfect Storm" to examine the current nonprofit environment. Varying circumstances and key shifts in the sector are coming together to create the potential for continued rough times. MORE >>

Sometimes the best way to reach out to people is to have your members do it for you. That’s the idea behind a recent Voto Latino campaign that used text to engage its members in a voting registration drive. They could pledge by texting back POWER, or through a web link helpfully provided in the original message. You have to get them to the polls! MORE >>