Donor Data And Your Nonprofit
TechImpact
AUGUST 20, 2014
'There are more tools available to nonprofits today that can be used for measuring their donor data than ever before. Whether it be a CRM , GoogleAnalytics , or a social media analytic tool like SproutSocial , measuring and understanding data is an essential part of contemporary business. The truth is, without the help of data, effectively planning a fundraising strategy or maintaining high donor retention numbers makes a hard job near impossible.
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