Tue.Mar 03, 2015

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Captivology: The Science of Capturing People’s Attention

Beth's Blog: How Nonprofits Can Use Social Media

'This month’s theme for the nonprofit Blog Carnival is “ Breaking Through the Noise ,” calling for tips and ideas about how nonprofits can reach their audiences with the right message at the right time given the clutter of online information clamoring for their attention. Last month, I was lucky enough to receive an advanced copy of Ben Parr’s new book, Captivology : The Science of Capturing People’s Attention that is packed with research, insights, and tips abo

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Social Giving IRL (In Real Life) for Nonprofits - NPQ - Nonprofit Quarterly

AFP Blog

'Social Giving IRL (In Real Life) for Nonprofits - NPQ - Nonprofit Quarterly : "Not all social giving IRL has to be tied to hosting a gala or 5K. People gather in places for lots of other reasons, and those are opportunities for the right charities with the right tools. The growth rate of U.S. adults with Internet-enabled phones (already surpassed two-thirds of the population) is huge; most donors can now give wherever they are rather than waiting to get to a desktop screen somewhere.

Life 27
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What Digital Currency Could Mean for Nonprofits

Tech Soup

'The world seems to be changing at a more rapid pace than any other time in history. Now, with a post-wallet economy gaining popularity, consumers as well as businesses and organizations alike should be paying attention to mobile wallets, digital payment, and even cryptocurrency (a form of digital currency that can be used for online transactions, Bitcoin being the most prolific brand).

Digital 59