Captivology: The Science of Capturing People’s Attention
Beth's Blog: How Nonprofits Can Use Social Media
MARCH 3, 2015
'This month’s theme for the nonprofit Blog Carnival is “ Breaking Through the Noise ,” calling for tips and ideas about how nonprofits can reach their audiences with the right message at the right time given the clutter of online information clamoring for their attention. Last month, I was lucky enough to receive an advanced copy of Ben Parr’s new book, Captivology : The Science of Capturing People’s Attention that is packed with research, insights, and tips abo
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