NetWits

JULY 9, 2012

No matter how well an organization is doing with its online fundraising, it will eventually hit plateaus and declines. Turning periods of low online income into more profitable times is a skill that will keep your organization afloat during both foreseen and unforeseen dips. Turn One-Time Donors Into Regulars.

Online 144

Online Giving Haiti Fundraising 144

NetWits

JUNE 23, 2011

Donor” is a very loose term that describes an enormous group of people. Each generation requires a different type of engagement to move from the casual to committed relationship with an organization. Due to the everyday demands on staff and volunteers, organizations must effectively use “one to many” engagement vehicles.

Campaign 253

Campaign Fundraising Maryland Channel 253

NetWits

FEBRUARY 16, 2012

You’d probably agree that, along with looking to increase the lifetime value of donors, many nonprofits (possibly yours) are striving to do more with less while also looking for new ways to secure consistent funding. Donors commit to a donation amount that is paid regularly—most often monthly. Incredible, I know!

Gift 188

Gift Program Online Fundraising 188

NetWits

MAY 31, 2011

Target Analytics, a Blackbaud company, has released the third edition of it’s groundbreaking research into multichannel giving trends among nonprofit organizations. Key Findings: The majority of giving still comes from offline channels, but online continues to be a significant source of giving and new donors.

Benchmark 144

Benchmark Internet Report Giving 144

NetWits

JUNE 7, 2012

Our 2011 Online Fundraising Report shows that nonprofit organizations receive over 20 percent of their total online funding in December, and nearly 45 percent in the last four months of the year. Promotion is ke y - Donors will not know about new happenings without advertisement and promotion. Staggering, but not news. Key takeaway.

Online 221

Online Fundraising Benchmark Report 221

NetWits

JUNE 26, 2012

Back then I remember convincing nonprofits that donors would become more and more comfortable entering their credit number into a website – today online giving accounts for over $20 billion annually. Historically most fundraising programs have been organization to donor. ” A Bit of a Historical Take. So what’s next?

Develop 193

Develop Create Fundraising Virtual 193

NetWits

DECEMBER 1, 2011

So significant that organizations who run effective online advocacy campaigns followed by timely and relevant fundraising appeals are seeing double the fundraising response rates. To capture potential donors as soon as they act, you might send a follow-up email that includes these three elements: Thank your constituents for taking action.

Giving 235

Giving Advocacy Rate Action 235

NetWits

NOVEMBER 15, 2011

This is the time of year that your organization should be raising up to 40% of its donations online. Median revenue per donor for multichannel supporters was $339 compared to $88 for offline. First year retention for multichannel donors was 51%. Make sure to check out what she’s got going on! —. Year-end fundraising is here.

Fundraising 234

Fundraising Blackbaud Benchmark Charity 234

NetWits

SEPTEMBER 19, 2011

Making a difference, a positive impact in the world, is the entire reason your nonprofit organizations exists. Your Social Media Intern can engage from their personal profile with supporters, volunteers, donors and the like. Your Development Staff can cultivate donors and let the world know how funds are making a difference.

Facebook 187

Facebook Attention Hype Tutorial 187

NetWits

MAY 17, 2011

With the continued growth of Internet usage, the rise of social media, and the smart phone revolution it’s likely that social fundraising will continue to play a significant roll for non-profit organizations (or start to play a growing roll for those organizations who don’t already participate in this type of fundraising).

Fundraising 279

Fundraising Social Social Media Newsletter 279

NetWits

JULY 12, 2011

Idealware who surveyed over 500 nonprofit staff members about their Facebook usage and goals may have answers to some of the questions organizations have been seeking. of the organizations fundraising on Facebook, raised $10K or more. Facebook Is Not a Good Tool for Donor Acquisition or Volunteerism. Nonprofits Spend 2.6

Facebook 250

Facebook Time Social Network Advocacy 250

NetWits

DECEMBER 13, 2010

Armed with a fundraising page and email tools, peer-to-peer fundraisers turn their family and friends into donors. Several years ago, I had one friend reach his goal of finding a donor in all 50 states, and this got me thinking about what makes a campaign successful. Provide Event Donors with Opportunities to Become More Involved.

Fundraising 170

Fundraising Raise Gift Registration 170

NetWits

JUNE 24, 2011

So I’ve been extremely gratified to see the buzz surrounding Blackbaud’s 2011 donor Centrics Internet and Multichannel Giving Benchmark Report. million donors and more than $1.16 million donors and more than $1.16 The report, which covers 15.6 The report, which covers 15.6 Register today!

Offline 153

Offline Channel Fundraising Mail 153

NetWits

AUGUST 11, 2011

On average, organizations set up online events about 5.5 By successfully marketing online registration and providing extensive team captain training and incentives, some organizations have succeeded in getting up to 60 percent of participants actively using online tools for events. months before the event begins.

Technique 218

Technique Fundraising Registration Template 218

NetWits

SEPTEMBER 14, 2012

Our inboxes are bombarded everyday with emails, if you want people to read your email you need to provide them with information that speaks to their interests or their involvement with your organizations. For example: a great segment is last year’s donors. Share the impact their gift made in 2012.

Campaign 174

Campaign Work Tips Gift 174

NetWits

JUNE 9, 2011

Part of relying on a continued income stream is creating a future cast of your organization. 3) The Shift in Donor Attitudes. If you look at the shift in fundraising over time from door-to-door to the phone, mail, email, the Web and social media sites, you will also be able to see a fundamental shift in donors’ attitudes.

Trend 219

Trend Attitude Stats Charity 219

NetWits

AUGUST 25, 2010

Donors represent one of the most important (if not the most important) segments of many nonprofit organizations. These donors are essentially the investors of your organization, and as such, they deserve full accountability from you to ensure their money is being spent wisely.

Tips 107

Tips Nonprofit Money Donor 107

NetWits

MAY 25, 2011

Supporters raise significant amounts of money and bring new donors to your organization. As Steve MacLaughlin recently mentioned , health organizations that turn supporters into fundraisers continue to be leaders in online fundraising, and this growth is now an important contributor to their overall revenue. Hold contests.

Support 270

Support Fundraising Sample Raise 270

NetWits

APRIL 4, 2012

Fortunately, research is weighing in with some great information that gives us insight into our social donors and potentials. Think of your Key Influencers as citizen journalists, those who write for a mass market, and engage their friends and followers who in turn will become your donors. Engagers drive your messages.

Social Media 180

Social Media Influence Goal Media 180

NetWits

NOVEMBER 4, 2011

Key themes that emerged include: Enhancing the quality of donor relationships. Redefine relationships from donor relationships to individual relationships. Blow the whistle on organizations claiming to have zero costs of fundraising. Their mission: grow giving! Developing public trust and confidence in the sector.

Philanthropy 223

Philanthropy United States Giving Summary 223

NetWits

JULY 28, 2011

If you’re an individual raising money for a cause you care deeply about or a nonprofit organization looking for ways to equip and motivate your supporters to raise money for your fundraising event these tips will give you just what you need. potential donors). This is an invaluable resource, not just for your donors (i.e.

Tips 250

Tips Effective Fundraising Personal 250

NetWits

DECEMBER 2, 2010

However, there is one component of soliciting your donors which should be considered for any and every communication you generate via email. In today’s competitive fundraising environments, it is all the more important to treat each donor as if they are the most important person to your organization (because they are).

email 149

email Marketing Mail Metrics 149

NetWits

JULY 13, 2011

However, many are confused about how Twitter can help advance their organization’s goals. While new organizations are joining daily, others previously registered while never fully utilizing. We’ve seen a growing number of organizations looking for ways to raise funds using social media with varying success.

Twitter 256

Twitter Press Nonprofit Social Media 256

NetWits

SEPTEMBER 27, 2012

A quick scan of nonprofit-focused publications and websites, as well as the session topics at nonprofit conferences, will confirm that organizations are interested in how to use social media. You may have noticed: Social media seems to be the talk of nonprofits for the past few years. Why is this topic so important to nonprofits?

Social Media 175

Social Media Media Social Channel 175

NetWits

SEPTEMBER 27, 2010

I got to thinking the other day about how many times I’ve been asked for my opinion or assistance from the nonprofit organizations I support. I’m a loyal supporter, donor, and volunteer to various organizations but rarely am I asked for much more than my money.

Money 108

Money Volunteer Donation Donor 108

NetWits

JUNE 26, 2009

There are few online vehicles better than recurring gifts for donors to show their appreciation and ongoing commitment to your organization. Not surprisingly recurring gifts are also one of only a few ways to secure ongoing sustaining support from your online donors.

Gift 100

Gift Law Tips Donor 100

NetWits

SEPTEMBER 27, 2009

Some nonprofits are even figuring out how to connect with their supporters, donors, volunteers and advocates in new and unique ways. You just have to figure it your for your organization. Taking it one step further is a small percentage of nonprofits using Facebook to successfully raise money.

Facebook 169

Facebook Tips Photo Platform 169

NetWits

APRIL 12, 2012

Many people and organizations define a “major gift” based on some minimum gift amount. For example, does your organization take any $1,000+ gift that comes in the door and code it a “major gift”? Or is this the giving of major gifts online? I hear $1,000 used most frequently. Online Support is Needed. For making the actual gift.

Gift 133

Gift Online Donation Offline 133

NetWits

MAY 19, 2011

Whether it’s your first fundraising event, or tenth, helping supporters be great peer-to-peer fundraisers is always on the mind of successful event fundraising organizations. Making Participants and Donors Successful with Mobile Solutions. That said, here are 5 tips to help ensure your participants are as successful as possible.

Relationship 208

Relationship Raise Tips Fundraising 208

NetWits

NOVEMBER 5, 2010

I got to thinking the other day about how many times I’ve been asked for my opinion or assistance from the nonprofit organizations I support. I’m a loyal supporter, donor, and volunteer to various organizations but rarely am I asked for much more than my money. The point is, these organizations have me on the hook.

Nptech 110

Nptech Profit Social Network Skills 110

NetWits

MARCH 10, 2010

It’s an age old problem for nonprofit organizations: How do you keep people coming back to support again and again? For me, as a donor & volunteer, I look for success. There are many different theories and strategies. I’m going to focus on only one. I need to feel like my previous efforts and donations made a difference.

Problem 100

Problem Volunteer Difference Donation 100

NetWits

JANUARY 25, 2010

Did you know that activists on your nonprofit’s email list are seven times more likely to donate money to your organization than non-activists are? Make sure you start 2010 off right by adopting the latest best practices for online advocacy as a proven strategy to recruit and retain donors, while advancing your mission.

Advocacy 100

Advocacy Free Adopt Fundraising 100

NetWits

APRIL 12, 2013

What’s new this year are email tiers, revenue tiers, and the years your organization has been engaged online. We also require that organizations be on the Luminate platform for three years to minimize distortion. Fundraising continues double digit growth as sustainers and repeat donors grew 27% and 20%, respectively.

Benchmark 116

Benchmark Report Online NTC 116

NetWits

JULY 6, 2009

Then you are missing out on some easy income for your organization. I tend to get on my soapbox about the ways nonprofits are missing out on easy opportunities to gain some guaranteed revenue for the organization and this one tops the list.

Gift 102

Gift Money Pledge Authoring 102

NetWits

JUNE 30, 2011

If I get four emails a month, even from an organization I like and all they do is ask for money … what kind of relationship is that? You spend all of your time talking about your organization, rather than making the supporter feel involved and like they can actually make a difference. How will giving make them feel?

email 256

email Chad Cancer Hunger 256

NetWits

JANUARY 11, 2011

Social media for social good is grassroots organizing, fundraising and impact in the digital world. Their belief is that “The most successful movements have always been born out of and held together by the bonds of real world relationships, and online social networks present never before seen opportunities for organizing.&#

Social Media 272

Social Media Social Media Site 272

NetWits

SEPTEMBER 28, 2009

The index compares trends in key fundraising indicators from 77 organizations, including over 36 million donors and more than 68 million gifts totaling almost $2 billion in revenue. Target Analytics , a Blackbaud company, announced last week the latest Index of National Fundraising Performance for the second quarter of 2009.

National 100

National Fundraising Blackbaud Analytics 100