NetWits

article thumbnail

The Multichannel Giving Paradox: Online Donors vs. Offline Donors

NetWits

Online acquired donors are significantly younger, more affluent, and more generous than their offline counterparts. The paradox is that online givers, in aggregate, have much higher cumulative value over the long term than traditional mail-acquired donors. Donor Movement Across Channels. Growing Your Donor Base.

Offline 209
article thumbnail

6 Enewsletter Ideas to Help Retain Donors

NetWits

While nonprofits are challenged with retaining donors, one overlooked cultivation tool may be the enewsletter. The right type of enewsletter content can help strengthen donor relationships.

Donor 234
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

8 Ways You’re Probably Not Thanking Your Donors

NetWits

Nonprofits that effectively thank and regularly communicate with donors will have an easier time retaining them. Here's 8 ways to thank donors online.

Donor 270
article thumbnail

The Surprising Truth About Online Donors and Offline Fundraising

NetWits

Online donor solicitations are powerful. The allure to both nonprofits and potential donors is obvious. What is not so obvious is what this allure means to nonprofits in terms of bankable dollars. What is not so obvious is what this allure means to nonprofits in terms of bankable dollars. Download Now!

Offline 219
article thumbnail

7 Secrets to Increasing Online Fundraising Results and Wowing Donors

NetWits

Download the complete 2011 Online Fundraising Report to learn more about the 13% YoY growth, double-digit growth since 2009 and the top reasons your nonprofit should invest in its online fundraising program. Online Fundraising has become a popular and successful method for nonprofits trying to increase revenue and acquire new donors.

Results 230
article thumbnail

Improve Online Donor Retention with these 5 Proven Follow Up Techniques

NetWits

Online donors are a generous group. In fact, online donors are worth a lot more than offline donors. Typically they’re first-time donors who shell out nearly double the amount that offline first-time donors do - to the tune of $62 versus $32 on average, according to our 2011 Multichannel Fundraising Report.

Technique 201
article thumbnail

6 Ways to Stop Your Website from Leaking Potential Online Donors

NetWits

Download the complete 2011 Online Giving Report to learn more about the 13% YoY growth, double-digit growth since 2009 and the top reasons your nonprofit should invest in its online fundraising program. Once there, nonprofits need to inspire, overcome reservations and make it easy to make an online donation.

Websites 207