Robert Weiner

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ROI for a donor database

Robert Weiner

It does Direct Marketing but not Major Gift fundraising (or it does Major Gift fundraising but not Direct Marketing); we need support in both areas. So how do we justify that system to management (and perhaps our donors)? Stewarding current donors. Identifying future donors. Time-management. Managing staff.

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Discussion of Donor Data Retention

Robert Weiner

A few months ago I wrote a post on the topic of whether nonprofits should delete old donor records. Is it a criteria which is temporary – “they’ve not given to us ever” doesn’t mean they may not wish they had, and upon decease urge gifts “in their memory” to your organization. no contact or gifts in the last 7 years).

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Should You Delete Donor Records?

Robert Weiner

I was recently contacted by the vendor behind a new cloud-based donor management system with this question: We have noticed that our clients have become much more conscious about archiving/deleting old donor/prospect records because our pricing model is based on the number of records. But don’t delete them. What do you think?

Donor 112
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Chosing a donor database

Robert Weiner

I get a lot of emails like the following from small nonprofits: We desperately need to get a new donor database and most of them are totally unaffordable!! to constituents based on factors like past donations, interests, event attendance, recency of gifts, lifetime giving total, etc. Can we send mass emails directly from the database?

Database 180
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Matching Gifts Best Practices 2009

Robert Weiner

SupportingAdvancement.com has published the results of their 2009 survey on how nonprofits are handling corporate matching gifts --their fourth such survey. The findings included: 96% of respondents accept matching gifts (down from 99% in 2008), but only 60% actively ask individual donors to request matching gifts.

Gift 100
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Matching Gifts Best Practices

Robert Weiner

SupportingAdvancement.com has published the results of their 2008 survey on how nonprofits are handling corporate matching gifts. The findings included: Although 99% of respondents accept matching gifts, only 67% actively ask individual donors to request matching gifts. 63% raised over $50,000. 63% raised over $50,000.

Gift 100
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Tales of faux donors scamming charities

Robert Weiner

The following is a compilation of online discussions of faux donors trying to scam colleges, schools, and nonprofits. Tale #1: Our front desk received a call from someone who wanted to give a major gift to our college. She transferred this caller to a major gift officer. Maybe they’re just practical jokes.

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