Thursday, April 10, 2014

'Technology can offer charities more than just online donations'

'Technology can offer charities more than just online donations': Charities are focusing too much on using digital tools for fundraising instead of how technology can be used to improve services for stakeholders, a digital expert has warned.

Mike Thompson, who is a digital consultant at mySociety the charity behind the MP monitoring service They Work For You, told delegates at this year’s CFG IT conference that there are four main areas where technology can be of use to charities: fundraising, campaigns, data and delivering services.

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