New on SSIR: Can Giving Days Strengthen Your Community?
Amy Sample Ward
MARCH 1, 2012
—– In 2011, Washington, DC, became one of the first major metropolitan regions to host a multimillion-dollar local giving day: Give to the Max Day: Greater Washington. don’t embark on fundraising without a plan for using the funds, we can’t adopt a new fundraising approach without proper training.
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