EveryAction

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Elevating your major gifts and planned giving with data-driven decision-making

EveryAction

However, relying on legacy data and outdated tools can hamper your fundraising efforts and keep you from meeting your fundraising needs. Here’s how—and why—nonprofits should move from legacy systems to data-driven decision-making. Legacy-modeled data often fails to take details like these into account.

Data 214
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7 tips for preparing your nonprofit for a move to new software

EveryAction

Locate your data. Check in with all staff members at your organization to make sure you know where all data resides. Ask if they’re capturing and maintaining data in places such as spreadsheets or email inboxes to make sure you migrate all necessary information into your new software system. Do a data clean-up.

Software 226
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6 Annual reports to inspire your organization

EveryAction

To have an effective annual report, you’ll need to make sure it’s informative, emotionally moving , and empowering. In fact, you can customize your annual report to only include the information relevant to what your donors and prospective supporters want to know. Pathfinder International. The Humane Society.

Report 180
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4 ways your site should support year-end virtual fundraising

EveryAction

Donor data is most valuable if you’re able to capture and use it in future messages, engagement efforts, and more. Integrations allow data to flow freely from one platform to another, making it easier to generate the performance insights you need to make strategic improvements over time. Prioritize a streamlined UX for donors.

Virtual 190
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Why omni-channel fundraising works at year-end

EveryAction

updates were expected to have on the amount of granular data available from digital ad clicks, nonprofits that adapt metrics and goals to meet the moment may find ads are still a useful part of omni-channel campaigns.

Channel 224
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4 Easy ways to recruit for your virtual lobby day

EveryAction

We’re also seeing data to support the idea that virtual events are here to stay: our friends at Mobilize have found that virtual events still drove the majority of signups (67%!) While it’s especially useful for the on-the-go nature of in-person events, it can also help keep everyone in the loop with information about your virtual lobby day.

Virtual 163
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6 smart fundraising strategies to drive major giving success

EveryAction

Nonprofits often use prospect research to gather and analyze information about potential donors or prospects. From personalized solicitation efforts and effective stewardship to leveraging best-in-class technology and data-driven insights, think of these strategies as your roadmap for optimal major giving success!

Strategy 177