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Second Life: Issue Awareness Raising Campaigns

Beth's Blog: How Nonprofits Can Use Social Media

Today, I got a report via the TechSoup Second Life listserv about an awareness-raising campaign for homeless children in Second Life - reported here , here and here. Actress and activist Mia Farrow will discuss and answer questions about the worsening situation in Darfur and neighboring Chad at a virtual press event in Second Life.

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Social Networks for Social Change: Ivan Boothe Knows What He Is Talking About!

Beth's Blog: How Nonprofits Can Use Social Media

So he cautioned me that some of the information might not be entirely up to date that he shared on listserv including a pointer to his awesome slide show with audio. For instance, when we first started organizing on Facebook in 2005, we found many existing groups on campuses working to end the genocide in Darfur.

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Nedra Weinreich: Social Marketing Guru

Beth's Blog: How Nonprofits Can Use Social Media

My social marketing colleague Craig Lefebvre, who has a blog ( On Social Marketing and Social Change ), asked me to expand some comments I had made on the Social Marketing Listserve as a guest blogger. You can create or simulate an experience that can evoke an emotional response from a visitor, as they have done with Camp Darfur.