CauseVox

MAY 9, 2023

Let’s take a look at how you can leverage this tool for your organization. For example, “write a 100-word fundraising appeal email for high-value corporate donors” is a much better prompt than “write a fundraising appeal.” We’ll show an example of this in the next section. The more specific you can be, the better.

Examples 83

Examples email Communication Language 83

Association Analytics

FEBRUARY 20, 2024

Not surprisingly, a 2020 report from Wild Apricot showed that 68% of organizations have difficulty growing membership. Target new audiences – We focus on member experience, satisfaction, and retention, but what about the more tangential groups we touch as an organization? One example of thought leadership is this blog!

Create 169

Create Strategy Associations Registration 169

Nonprofits Source

APRIL 3, 2024

As a major source of your recruitment income, sourcing and securing new members for your organization is a top priority. In this guide, we’ll review how you can harness the power of digital marketing to promote your membership-based organization. Does your union offer member-facing software that simplifies dues payments?

Organization 52

Organization Online Influence Metrics 52

Neon CRM

NOVEMBER 16, 2023

As a critical element of your brand, your mission statement needs to represent your organization’s ethos but also be informative, succinct, and moving to your supporter base. A nonprofit mission statement is the messaging an organization shares, displays, and uses as a guiding principle. Here’s an example.

Examples 95

Examples Language Iowa Nonprofit 95

Association Analytics

OCTOBER 10, 2022

In today’s world, success is measured by more than just clicks and open rates. There are many marketing technology tools that can help you measure success. This is how you organize and describe your data. Let’s use email as an example. These could be email, SEO, social media, or paid advertising. Easy Access to All Data.

Analytics 169

Analytics Marketing Taxonomy Module 169

Association Analytics

APRIL 8, 2021

In today’s world, organizations simply cannot afford to invest their time and limited resources in initiatives that do not demonstrably deliver outcomes that support their goals. SMART is an acronym people use to remember the five aspects of a well-articulated goal: SMART goals are specific, measurable, achievable, relevant, and time bound.

Goal 192

Goal Data Articulate Analysis 192

Nonprofit Tech for Good

MAY 13, 2022

Attribution is what allows you to measure the success of your acquisition strategies (and get great insights for optimisation). Let me give you an example. Are your conversion rates different for different audiences? UTM s are an extremely effective way to both track fundraising campaigns and measure their success.

Donor 298

Donor Track Campaign Facebook 298

Media Cause

MAY 8, 2023

Advertising can be an effective way to help grow your nonprofit’ s digital footprint, complement your current organic marketing efforts, and be an essential, part of your integrated marketing strategy. How will you measure the success of your paid advertising campaign?

Tips 52

Tips Organization Channel Benchmark 52

Nonprofits Source

NOVEMBER 1, 2023

Here are some common types of workplace giving: Employee Donations: Employees can voluntarily contribute part of their salary to support charitable organizations, often through payroll deductions. Take Coca-Cola for example. For example, a company might donate $25 for every hour an employee spends volunteering at a nonprofit.

Trend 52

Trend Examples Giving Ratio 52

Nonprofit Tech for Good

NOVEMBER 1, 2020

Written by Findjoo , this is the second post in a series of three about best practices in digital marketing and fundraising for membership organizations and associations. Post #1: 12 Features Membership Organizations & Associations Should Look for in a CRM. To do this, there are a few simple tricks that you’ll need to use.

Social Media 332

Social Media Associations Media Social 332

EveryAction

SEPTEMBER 20, 2016

Through her work with clients like the Wildlife Conservation Society and her love of (math) problem solving, Amy has picked up a lot of wisdom + I wanted to better understand her process for approaching a social media campaign and measuring its efficacy. Measuring beyond "likes". Goal: Engagement Metric: Overall Engagement Rate.

Metrics 100

Metrics Social Media Measure Media 100

Byte Technology

DECEMBER 15, 2021

In conversations with digital advertising agencies, they’ll admit that some clients simply throw money at them because they have a fluid budget. That makes it challenging for the agency to show adequate ROI or valuable conversions to their client when there is no strategy behind the advertising spend.

Marketing 246

Marketing Analysis ROI Picture 246

Saleforce Nonprofit

AUGUST 30, 2021

Every social sector organization can and should be doing impact management ! There are three main components to integrating impact management practices in your organization: continuous evidence building, participant-centered program management, and integrated financial management.

Integration 69

Integration Impact Practice Management 69

Nonprofit Tech for Good

FEBRUARY 14, 2019

How do you get your appeals in front of your Facebook audience despite the significant decline in organic reach and the resulting reduction in engagement caused by changes to the News Feed algorithm? 1) Set up a conversion event and create a campaign. The key, though, is doing it in a way that delivers maximum ROI.

Facebook 245

Facebook Fundraising ROI Virginia 245

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2013

This post summarizes the sessions I facilitated or participated in related to “ Measuring the Networked Nonprofit ,” which included a book signing, panel discussion in the Beacon Lounge , and a workshop with co-author KD Paine. They shared the story of one of their YouTube videos getting 1.5

Measure 98

Measure Data Facilitation Teen 98

The Modern Nonprofit

JANUARY 2, 2024

Your next game-changing testimonial could be just a conversation away. They serve as powerful tools for building trust and authenticity, showcasing real-life impacts of your organization’s work. Initiate Contact for Feedback Proactively reach out to those who have interacted with your organization.

Story 104

Story Guide Support Analysis 104

Forum One

FEBRUARY 7, 2023

In June 2007, Apple launched the iPhone, and in subsequent years we saw the rise of apps as a competing method to websites for how people interact with organizations. For organizations using both apps and websites, there were challenges in seeing how the data interacts—are web visitors the same people using the app?

FAQ 58

FAQ Organization Analytics Google 58

sgEngage

MARCH 19, 2024

They help you gather information, assess needs, measure outcomes, and build relationships with your grantees. Does this question reflect the mission of my organization? This may be the first major interaction that your applicant has with your organization, so you want to make a good impression and convey what you stand for.

Application 75

Application Review Evaluation Reflection 75

sgEngage

SEPTEMBER 4, 2023

From gathering demographic data to understanding your grantees’ experiences, grantmaking organizations have been working through many multifaceted conundrums this year. Get an inside look at how to build and customize dashboards, including organizing your information and building unique parts.

Blackbaud 90

Blackbaud Denver Demographics Case Study 90

Association Analytics

FEBRUARY 14, 2022

We suggest that you have a conversation and not send a survey. Some examples include: Data specific – What data empowers you? An example is how many new members did we acquire last month? The outcomes you can achieve tend to fall into four buckets that benefit your organization. Ask your colleagues questions.

Analytics 169

Analytics Language Associations Case Study 169

Qgiv

APRIL 9, 2024

Social media for nonprofits is one of the best ways for organizations to reach out, engage with the community, and promote the work they do. Learn how your organization can take full advantage of social media in this guide! One of the biggest reasons your organization should use social media is how cost-effective it is.

Social Media 52

Social Media Media Guide Social 52

Amy Sample Ward

JUNE 3, 2010

I love community organizing. I’ve had experience organizing communities offline in local communities, and organizing community online – but the kind of organizing that inspires me the most is combining online and offline. What are the online community organizing best practices from your experience?

Local 145

Local Community Organization Netsquared 145

Nonprofit Tech for Good

DECEMBER 13, 2021

Here’s the good news: with preparation and a pulse on the right data and information, it is possible to get a handle on the task and get a big picture of your organization’s needs. Below is a list of processes and procedures you can take to prepare yourself and your organization to start your website build or redesign on a solid footing.

Websites 306

Websites Analytics Project Proposal 306

Beth's Blog: How Nonprofits Can Use Social Media

MAY 6, 2011

Conversation about FB Custom Tabs. Last month, Zoetica launched “ Leveraging Social Media: Becoming A Networked Arts Nonprofit ,” a peer learning project to build capacity for arts organizations in using social media effectively with a one-day masterclass. Facebook Custom Landing Tabs + Measurement = Best Practice.

Measure 102

Measure Facebook Practice San Francisco 102

Whole Whale

MARCH 24, 2021

Once the update goes live (currently projected for early Spring) this means an iPhone user with the update installed will open up an app like Facebook, for example, and see the following prompt: Source: Apple. Change in amount of conversions attributed to ads. There is a limit of 8 conversion events per verified domain.

Facebook 98

Facebook Aggregator Conversation Measure 98

Candid

MARCH 1, 2023

To overcome these challenges, Candid, in coalition with a growing number of partners , set out to build a demographic data-led movement to meaningfully and measurably advance equity in the social sector. For example, Dawn shared how her organization offers nonprofits practical resources and tools to help to get started.

Demographics 98

Demographics Build Social Green 98

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2010

Social Media Measurement is this month’s theme on the Zoetica Salon hosted on my blog Facebook page. I thought it would useful to have a more in-depth conversation in the Zoetica Salon with Dan so we could delve into KPIs for social media. Dan Michel, Digital Marketing Manager, Feeding America Twitter: @dpmichel.

Feeds 102

Feeds Social Media Measure Summary 102

NTEN

OCTOBER 24, 2011

Though each tool is a little different, they all create opportunities for your organization to start conversations and to show the personal side of, and the personalities behind, your work. Measuring your activities is as important as what you’re posting, or how many times a day you post. Think about fundraising for a second.

Social Media 88

Social Media Measure Media Social 88

Nonprofit Tech for Good

DECEMBER 20, 2010

Organization: Taproot Foundation. Organization Size: 40 Employees. What was the very first social media tool your organization utilized, and when? Which tool has been surprisingly useful in getting out the word about your organization and its programs? Name (s): Dupé Ajayi and Megan McDonald. LinkedIn: taproot-foundation.

Social Media 189

Social Media Foundation Examples Media 189

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 13, 2011

. Last week public relations and measurement professionals met in Lisbon for a Summit hosted by AMEC (The International Association for Measurement and Evaluation of Communications). 2: Measuring the Effect on Outcomes is Preferred to Measuring Outputs : Measure your results, not just numbers.

Measure 115

Measure Social Media Media Metrics 115

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

Yesterday, I had the pleasure of hearing Chip Giller from grist.org give a talk at the Packard Foundation about their social media strategy and how they used measurement. The talk was so insightful that I’m sharing what I learned. Take for example their coverage on food that is devoured by a devoted flock of foodies.

Measure 97

Measure Policy Social Media Green 97

Candid

APRIL 13, 2021

Google has emerged as one of the most influential and powerful organizations of our time. Eligible charitable organizations apply to Google to receive $10,000 a month to use on Google Ads. Once an organization receives an Ad Grant, it gets to keep it indefinitely, as long as it meets basic compliance standards.

Grant 98

Grant Google Problem Analytics 98

Bloomerang

AUGUST 16, 2021

Internalizing and externalizing an organization-wide culture of philanthropy. If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance. For example, retention rates tend to be higher for mid-level and major donors. You know what they say about measurement, right?

Analytics 122

Analytics Strategy Fundraising Benchmark 122

Eric Jacobsen Blog

JANUARY 17, 2024

Furthermore, “workplace loneliness is defined by the distress caused by the perceived inadequacy of quality connection to teammates, leaders and the organization itself.” Considering there weren’t any resources to help organizations lessen worker loneliness, we decided to create it. Loneliness isn’t shameful, it’s a signal.

Team 75

Team Authoring Statistics Life 75

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

While people are asking questions and sharing resources not related to the monthly theme (this month is measurement), quite a few are. The Social Media Measurement Checklist. The Challenges of Measurement : Getting Agreement on What To Measure. The Challenges of Measurement : Getting Agreement on What To Measure.

Measure 101

Measure Social Media Media Benchmark 101

sgEngage

FEBRUARY 8, 2024

To successfully implement changes to your grantmaking application, you need to communicate the benefits of data-driven and user-centered design to your leadership, tie the benefits to your organization’s overall goals, and involve your leadership in the decision-making process. For example: Does your application represent your mission?

Application 89

Application Leadership Grant Philanthropy 89

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2011

Part of my work as Visiting Scholar at the David and Lucile Packard Foundation is facilitating several peer learning groups on social media measurement. The intent is to help grantees improve their social media practice through measurement and learning. What social media measurement pilot can best help move your practice forward?

Measure 98

Measure Social Media Media Social 98