Whole Whale

MAY 3, 2023

Chat-first search, where people use conversation interfaces like chatbots to find information, is poised to overtake traditional search engine usage sooner than you might expect. Some estimates indicate that in as little as 3-5 years, chat-first could account for 50-70% of all searches ( When Will ChatGPT Replace Search?

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Whole Whale

JUNE 15, 2022

Luckily, there are plenty of free social listening tools available that can help you track your brand, monitor your competition, and understand what people are saying about your cause. In this guide, we’ll introduce you to the concept of social listening and provide a list of the best free social listening tools on the market.

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Tools Guide Social Social Media 98

Bloomerang

DECEMBER 19, 2023

That’s just the start—nonprofit software tools come in many varieties, offering support for marketing, event planning, form building, and much more. Schedule a demo to find out how your nonprofit can leverage Bloomerang’s tools to better manage and retain your donors. Software solutions keep the nonprofit sector in motion.

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Nonprofit Tech for Good

MARCH 4, 2023

Here are five reasons why your nonprofit’s social media presence is one of the most valuable marketing tools at your disposal: 1) It’s accessible. This free nonprofit marketing tool allows you to share your organization’s latest news and updates, promote your latest fundraising campaign, and strengthen relationships with your supporters.

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Media Cause

JUNE 7, 2023

In this piece, our goal is to share AI best practices for nonprofit organizations when utilizing them for content and search engine optimization (SEO) strategies. AI is already changing content and SEO as we know it—and your digital marketing strategy will be impacted. Here are a few tips and tools: Proofreading + editing.

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Media Cause

OCTOBER 17, 2022

If you want supporters to find you, you need a good website—and it needs to be optimized for search engines. While it can be confusing and hard to understand, ensuring you know how to optimize content for search will set you up for success. billion Google searches a day ( skai.org ), search is a great way to gain new supporters.

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Whole Whale

FEBRUARY 9, 2024

SEO – Search Engine Optimization – (if you don’t already know) is the practice of improving and promoting a website in order to increase the number of visitors the site receives from search engines. Chances are you are on this page as a result of doing searches for SEO basics or intros to the topic and now you’re here!

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Strategy Tips Google Search 98

Bloomerang

MAY 30, 2023

In order to get off the fundraising hamster wheel, organizations should instead design repeatable marketing campaigns built on content that is valuable to potential donors, delivered through targeted digital campaigns and reinforced with ongoing communications to form lasting relationships.

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Media Cause

JULY 7, 2022

Search intent comes down to one thing: understanding the why. It’s important to understand why users are searching for your content or nonprofit. What is Search Intent? In this post, we will walk through the concept and strategy of understanding search intent, better known as the ‘why’ behind a query on search engines.

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.orgSource

JULY 25, 2023

If AI could only help me with one thing, search engine optimization or SEO, would be at the top of my list. Up Your SEO Advantage “Ranking high in the search process can be a significant challenge,” Amy advised. AI tools can automate many of the SEO activities that were once outside the realm of more casual users.

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Nonprofit Tech for Good

MARCH 31, 2021

Once submitted, you will be provided instant access all the data covering website and email communications, online fundraising tools, social media, and productivity and security software. 1) 60% of nonprofits worldwide use WordPress as their website’s content management system. Of those, 9% include voice search.

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Association Analytics

AUGUST 14, 2023

Popular AI tools like ChatGPT and Bard are continuously learning how to work faster and more efficiently, which can stir up a lot of feelings in us humans. Types of AI Tools To start, it’s important to know about some of the models already available to the public. The key to determining which tools to work with depends on your goals.

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Media Cause

JANUARY 20, 2023

Content tends to be an all-encompassing word these days. You have influencers on social media who call themselves content creators, posting videos and content online, and people like myself who consider themselves content writers, because, well, we write for a living. So, how do you create a content strategy?

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Nonprofit Tech for Good

DECEMBER 9, 2023

1) Use a top-rated Content Management System (CMS) platform. Google Analytics is an essential website analytics tool for nonprofits. Search engine optimization (SEO) can be an expensive and time-consuming because it requires on-going maintenance. Is your content per page the right length and does it include relevant keywords?

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Qgiv

JUNE 29, 2021

Social media is an incredibly powerful storytelling tool for your nonprofit. To make posting easier, we’ve rounded up some of our favorite time-saving tools to help you create the best nonprofit social media campaign ever. Tools for Scheduling and Publishing Posts. Sprout Social is another social media publishing tool.

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Social Media Tools Media Create 89

Byte Technology

JULY 13, 2015

From their earliest incarnations decades ago, the one constant theme of search engines is change. Indeed, today’s Google, Yahoo and others barely resemble their clunky ancestors who returned sloppy and often meaningless listings for even simple searches. The Semantic Search. Placement Over Frequency.

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Candid

FEBRUARY 14, 2024

Perhaps the question we should be asking instead is: How can we use these tools to create efficiencies and enhance our work? Generative AI is a type of artificial intelligence that creates new content, such as text, images, or other media by learning from and combining pieces of existing data. Will I be replaced by ChatGPT?

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Forum One

MARCH 12, 2024

AI tools are already being used by many organizations to brainstorm ideas, find efficiencies, and explore new ways of working. The good news is that many tools are incredibly user-friendly, and experimentation can be one of the best ways to learn what works for you. Generating variations on hashtags and keyword searches.

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Association Analytics

FEBRUARY 20, 2024

Other methods of expanding your visibility include social media campaigns, events, career fairs, and using search engine optimization (SEO) to attract people to your website. You want to provide the most relevant and engaging resources, content and events, at just the right time, so you keep them moving through their journey.

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Nonprofits Source

APRIL 3, 2024

Ensuring your website is accessible to all web visitors increases the amount of potential members who can view your content. Use a tool like Lighthouse to audit your site for color contrast, alt text on images, subtitles for videos, straightforward site navigation, and other accessibility elements. Audit for accessibility.

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Nonprofit Tech for Good

JULY 9, 2023

They look like this: You can also use UTMs to gather information about the campaign and content. Most email marketing platforms will have a setting to automatically add UTMs to links; search your platform documentation for “UTMs”. You can also build UTMs manually, Google has a tool to make it easy. What is a GA4 event?

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 22, 2014

Content curation – the process of finding, organizing, and sharing topical, relevant content for your audience that supports your nonprofit’s engagement or campaign goals (or your professional learning) begins with “ Spotting the Awesome.” ” UpWell Content Curation Guidelines - The Mobilisation Lab.

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Nonprofit Tech for Good

AUGUST 9, 2021

In the last few years, Microsoft has rebuilt LinkedIn working out many of the kinks and bugs that made it frustrating to use, and has launched a suite of new tools and functionality for LinkedIn Pages , Profiles , and Groups. Curated content relevant to your mission. Strangely, nonprofits have been slow to embrace LinkedIn.

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Forum One

MAY 12, 2021

At Forum One, we strive to provide solutions and tools that allow mission-driven organizations to make an impact in the world. When incorporated within a larger content strategy, an effective digital personalization strategy can result in tangible, increased user engagement. The content relevant to them is served to them directly.

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Get Fully Funded

FEBRUARY 23, 2021

Building an organization from the ground up is a challenge, but with the right nonprofit tools, the heavy lifting gets easier. There are SO MANY nonprofit tools out there, all promising to make your work easier as you grow your new nonprofit. The key is to find the right tool for the right task. . Some cost a little.

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Tools Nonprofit Doc Google 105

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 17, 2014

One of the case studies was about from the Monterrey Bay Aquarium’s content strategy and it featured a cute otter. Someone in the audience asked, “But what if your nonprofit doesn’t have cute animals for its content?” Simply do a search “Quotes about” and fill in what you are looking for.

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Content Strategy Tips Case Study 136

NonProfit Hub

APRIL 17, 2024

An effective nonprofit blog is an indispensable marketing tool. This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community. Align content to your target audience’s interests.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 4, 2011

What is Content Curation? Content curation is the process of sorting through the vast amounts of content on the web and presenting it in a meaningful and organized way around a specific theme. A content curator cherry picks the best content that is important and relevant to share with their community.

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Bloomerang

FEBRUARY 1, 2023

With so many tools out there to choose from, your opportunities for customizing your organization’s tech stack are virtually limitless, especially when it comes to fundraising apps. Constituent search. Constituent search features allow your staff to read up on each individual donor’s profile before going to meetings or events.

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EveryAction

JULY 12, 2023

Email Let’s say you continue your search for a holiday gift, and you decide to enter your email address somewhere in your search for information. This means now you’re probably getting email targeting you with more content and reminders about the item you were looking for.

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Media Cause

JANUARY 8, 2024

One powerful tool that can significantly impact your nonprofit’s online success is keyword research. Keyword research is an important tool for both search engine optimization and paid media marketing services. While these may have lower search volumes, they often indicate a more targeted and motivated audience.

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Amy Sample Ward

AUGUST 28, 2011

As we all continue exploring the vast horizons of the internet and the social tools it offers, be sure to check out the applications that help you continue telling stories with the power of video, maps and more. Animoto isn’t a new tool, but it is still in my top five. Posterous is a blogging tool, that is really so much more.

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Byte Technology

NOVEMBER 29, 2016

After all, there are some 31 million active blog sites in the United States only at any given time, and to make your own content stand out from the crowd is certainly no easy chore. Here are some important tips to keep in mind when cranking out content that people want to read. In today’s world of blogging, it’s hard to get noticed.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 11, 2012

I was honored to write a feature article in the recent issue of the NTEN journal called “ The Unanticipated Benefits of Content Curation: Reducing Information Overload.” And, of course, I’ll also cover the tools. His deep knowledge of the practices and the tools is impressive.

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Nonprofit Tech for Good

APRIL 12, 2019

Search Engine Optimization (SEO) increases your organization’s visibility in organic (not paid) search results, making your organization easier to find and driving people to your website. The way to get a higher ranking is to use the right keywords… not words your organization uses but words people use in searches.

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Nonprofit Tech for Good

JULY 20, 2010

That said, in addition to being a great tool to build your e-Newsletter list , if your nonprofit is regularly updating Facebook and Twitter accounts, then your organization needs to be able to produce, contribute, and distribute fresh, quality content. Many people are searching for nonprofit social media success stories.

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Bloomerang

SEPTEMBER 7, 2022

How to create your end-of-year fundraising content to maximize the campaign impact. Year-end fundraising is about specific disciplines and key decisions of content and process. Create great content and urge supporters to click that share button. Creating the content. The donor list health check. Angle is more precise.

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