Media Cause

NOVEMBER 15, 2022

The Web Content Accessibility Guidelines (WCAG) are what everyone must follow to make the web a more inclusive experience. The WCAG “define how to make Web content more accessible to people with disabilities, ranging from visual, auditory, physical, speech, cognitive, language, learning, and neurological.” . Contrast Checker.

Guidelines 52

Guidelines Accessibility Design Content 52

Whole Whale

FEBRUARY 9, 2024

After all, how many people click on a link on the 4th page of a Google search (less than 1% FYI!)? Research What People Are Looking For (not just what you have) When we start creating our websites, we think about the content that we already have. Instead, we should focus more on what people need and are searching for.

Strategy 98

Strategy Tips Google Search 98

.orgSource

MARCH 18, 2024

“People don’t buy what you do; they buy why you do it.” Simon Sinek A colleague recently referred to the time before the pandemic as “innocent.” This uncertainty prompted me to invite two of the most visionary people I know to spend time with me on my podcast considering the future of the association industry.

Associations 221

Associations Jordan Industry Podcast 221

Nonprofit Tech for Good

DECEMBER 13, 2021

Step 1: Conduct a Content Inventory and Site Audit. A content inventory is a list of all the content on your site. A comprehensive web content inventory lists pages, images, documents, and applications on a spreadsheet. An inventory and audit will help you make decisions on: Content to be removed.

Websites 309

Websites Analytics Project Proposal 309

Bloomerang

SEPTEMBER 7, 2022

How to create your end-of-year fundraising content to maximize the campaign impact. Across the year details change, addresses change, and people have their own struggles and successes which impact their giving potential. The angle is often referred to as the theme. The donor list health check. Instead I use the word angle.

Content 87

Content Donor Fundraising Headline 87

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 22, 2014

Content curation – the process of finding, organizing, and sharing topical, relevant content for your audience that supports your nonprofit’s engagement or campaign goals (or your professional learning) begins with “ Spotting the Awesome.” ” UpWell Content Curation Guidelines - The Mobilisation Lab.

Content 119

Content Arts Guidelines Ratio 119

.orgSource

AUGUST 28, 2023

Passion plus knowledge is a powerful hook, making people who were about to swipe stay for a while. He defined it as “those people who possess a distinctively original idea, a unique point of view, or an unprecedented insight into their industry.” Meet people where they are going, not where you imagine they want to be.”

YouTube 221

YouTube Industry Leadership Podcast 221

Amy Sample Ward

FEBRUARY 23, 2012

The goal of this webinar was to provide some baseline tools to help manage the incoming and the outgoing content across all channels an organization may be using to communicate and connect. Refer to the slides below for examples. Content Map. Why create a content map? Refer to the slides below for examples.

Social Media 249

Social Media Management Media Social 249

Amy Sample Ward

NOVEMBER 15, 2010

More and more often, I get asked at conferences or on the blog for more information about how to create a community map or content plan. Content Map. First, start by putting in all your content types – whether it is something your organization creates or something the community creates. A note about DIY.

Map 122

Map Content Community Howto 122

Qgiv

APRIL 22, 2024

Nonprofit marketing refers to all of the different strategies your organization uses across the various channels of communication to spread awareness about your cause and gain new supporters for your mission. Nonprofit marketing content also needs to consistently tie back to your cause and the work you do.

Marketing 52

Marketing Guide Nonprofit Channel 52

Candid

APRIL 22, 2024

At its very root, derived from the Greek word philathropia , philanthropy means “to love people.” I often refer to the post-World War II period, when civil and human rights movements came to the forefront, along with community-organized philanthropic organizations. Foundation. Lastly, keep going.

Relationship 52

Relationship Build Organization Philanthropy 52

Non Profit Quarterly

APRIL 20, 2023

Meta—the parent company of Facebook and Instagram—has been under fire in the past few years over its lax policies on news content, data privacy, and misinformation. These platforms have become essential to people from marginalized communities as they build political power, deliver mutual aid, and have helped many make a living.

Social Media 92

Social Media Media Strategy Social 92

Nonprofit Tech for Good

MAY 8, 2020

Authenticity is the validation of the nonprofit’s work and legitimacy by a third party — what is sometimes referred to as “social proof.” WhatsApp recently announced that it will soon enable group video calls of up to eight people , which nonprofits can use for donor updates, presentations, and even teaching. 2) Information Hub.

Storytelling 304

Storytelling Digital Channel Profile 304

Bloomerang

FEBRUARY 25, 2022

LinkedIn is like a 24/7/365 networking event and many of the people who can make your social impact dreams come true are there. You know, the folks who can provide a transformational grant, refer your next client for services, interview you for their wide-reaching podcast, or get you up on a panel with your heroes.

Linkedin 98

Linkedin Impact Social Podcast 98

Whole Whale

MAY 3, 2022

The Inclusivity Tool was designed to help content creators follow the best practices around using inclusive language. Commonly seen when referring to professions (e.g. Health Discrimination Identifies people by their condition rather than their personhood. Theme: Put People First.

Language 59

Language Student Cancer Culture 59

Bloomerang

AUGUST 29, 2022

When I refer to “digital ads” in this article, I’m referring to the three kinds of digital advertising that are easiest and most affordable: Social media advertising: e.g. Facebook, Instagram, LinkedIn. People will always donate to save animals! Ad 2 – Shares a piece of exciting content to generate buzz.

Digital 121

Digital Program Tips Nonprofit 121

Association Analytics

JANUARY 8, 2024

Observe to learn members’ preferences and interest You likely have data on the purchases your members are making, the events they’re registering for and the content they’re downloading. Get more serious and practical about AI Much of the work around AI these days is what we’d refer to as ad hoc. With all these uses (and more!)

Impact 169

Impact Strategy Associations Data 169

Forum One

MAY 19, 2022

Today is Global Accessibility Awareness Day (WAAD)—a day to recognize and promote the importance of digital access and inclusion for people with disabilities and impairments. Learn how people with disabilities access, navigate and experience the web. Accessibility is less about rules and more about people. So focus on people.

Place 79

Place Web Language Accessibility 79

Media Cause

OCTOBER 14, 2022

Programmatic ads use analytics and machine learning to find the people who fit into your target audience as they browse a variety of content online (e.g., If you work in the health space, you can reach people browsing content about relevant conditions. How does Programmatic Advertising Work?

Audio 52

Audio Search Audience Websites 52

TechImpact

NOVEMBER 11, 2013

Create “sticky” content. Tweet out a link to your next petition to demonstrate how many people support your cause and want to make a difference. Follow others, share similar content, and contribute to conversations. Attract these influencers by sharing their content. Petition + Twitter = Twitition.

Social Media 183

Social Media Impact Social Tips 183

Forum One

MAY 20, 2021

Today is Global Accessibility Awareness Day (WAAD)—a day to recognize and promote the importance of digital access and inclusion for people with disabilities and impairments. Learn how people with disabilities access, navigate and experience the web. Accessibility is less about rules and more about people. So focus on people.

Place 87

Place Web Language Accessibility 87

Get Fully Funded

JANUARY 19, 2024

Use these top tips to upgrade your visual design and create a beautiful website that will engage and inspire visitors: Incorporate your visual branding Follow accessibility best practices Prioritize simplicity To make revamping your website a breeze, leverage a content management system (CMS) designed with nonprofits in mind.

Design 59

Design Websites Tips Nonprofit 59

Byte Technology

DECEMBER 15, 2021

Instead share the largest amount of your budget on SEO and content marketing (blog posts and fresh website content). And they are referred to as Wildly Important Goals or WIGS. The people in your business are looking for direction and purpose. And we can let the whirlwind take care of itself. To Motivate Your Team.

Marketing 246

Marketing Analysis ROI Picture 246

Nonprofit Tech for Good

MARCH 22, 2020

Orientation materials can go “virtual” so that even more experienced members have the information to refer to when needed. Preparing for meetings also requires content to be drafted, printed, and collated. Managing a board, whether large or small, is no small administrative task. FULL BIO ].

Google 314

Google Conservancy Demonstration Collaboration 314

M+R

MAY 10, 2021

Our society is marked by inequities of race, gender, ability, and more—and the content we create can either challenge these inequities or reinforce them. As well-intentioned as content may be, when done wrong it can disempower, objectify, or misrepresent those we intend to serve. The good news? Captions . And heads up!

Social Media 127

Social Media Accessibility Media Social 127

Whole Whale

JUNE 29, 2022

Many people will be involved in creating content and it is important to have a guide to ensure consistency. But if you want to ensure that your organization’s content is respectful, accurate, and inclusive, then a DEI style guide is a good option. A style guide can be as long or as short as you need it to be. Next Steps.

Guide 80

Guide Create Language Guidelines 80

Nonprofit Tech for Good

JUNE 18, 2020

By Kaley Aposporos , Content Writer at GoFundMe Charity. If your fundraising strategy already incorporates small donors, you can benefit from the people who still want to help but may only be able to donate in smaller amounts. People don’t just want to know that their donation is helping a broader cause.

Donation 346

Donation Impact Charity Nonprofit 346

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 11, 2011

The book is not only an excellent reference for many Facebook questions, but also provides tactical recommendations for an effective Facebook content, engagement, and measurement strategy. Alison will join the Zoetica Salon today and answer your nitty gritty Facebook questions. How you break through the clutter?

Advice 119

Advice Facebook Content Create 119

Get Fully Funded

MARCH 8, 2023

Omnichannel marketing refers to the integration of both digital and offline touchpoints with consumers as they move through the marketing funnel, all while keeping branding and messaging consistent for a seamless user experience. Reference your donation page.

Mail 75

Mail Integration Digital Strategy 75

Whole Whale

MAY 31, 2023

Are there any tools I can use to help my content be more accessible?” Accessibility, in the context of email marketing , refers to the practice of creating products, services, and environments that are usable by as many people as possible, regardless of their abilities or disabilities. Avoid using such content in your emails.

Accessibility 52

Accessibility email United Kingdom Test 52

M+R

MARCH 9, 2023

mental gymnastics) in which folks would try to no t say “Black” as in Black people. They would say “people of color,” “BIPOC,” or my favorite (insert side-eye emoji) “diverse” when it was very clear that they were referring to Black people. There is nothing shameful or harmful about simply saying “Black.”

Florida 86

Florida Empowerment Teen Children 86

EveryAction

MAY 11, 2017

To tap into this, you need know who shares your content, but more importantly, you want to know who is succeeding at referring new people – and donations - to your organization. Organizations have enormous untapped potential in the form of their supporters’ social networks and influence.

Track 100

Track Influence Share Support 100

Whole Whale

DECEMBER 10, 2021

Person-first language is more inclusive of people with disabilities, centering someone’s humanity over their disability or condition. So instead of writing “the mentally ill,” you might use “people with mental health conditions.” Some people do not like person-first language because their disability is inextricable from who they are.

Language 98

Language Personal Alternative Culture 98

Nonprofits Source

NOVEMBER 7, 2023

And in a digital world where 55% of people who engage with nonprofits on social media take some action, that’s a substantial missed opportunity. Understand your audience As the old saying goes, you can’t be all things to all people. The content you post should be crafted with your platform and audience in mind.

Social Media 52

Social Media Media Build Social 52

Nimble AMS

MAY 5, 2023

Because of this, these communities don’t view themselves as traditional member-based organizations, so they are playing by different rules. With more niche careers, people are looking to expand their networks and advance their careers. Within product marketing, there are more subsets of niche skills that are growing careers.

Associations 127

Associations Strategy Help Profit 127

Nonprofit Tech for Good

AUGUST 10, 2018

While lifestyle and fashion pins are certainly popular on the site, there are a wide variety of reasons why people across all age groups love Pinterest. Tip: Nonprofits may consider specifically tailoring their Pinterest content to the female segment of their donors and supporters. 2) Pinterest is about discovery.

Storytelling 180

Storytelling Social Media Nonprofit YouTube 180

Whole Whale

NOVEMBER 23, 2022

Reach : Reach is the number of people who see your content. Engagement : Engagement is the level of interaction that people have with your content. Impressions : Impressions are the number of times your content is seen. Clicks : Clicks are the number of times people click on your content.

Analytics 52

Analytics Tools Wikipedia Track 52