Byte Technology

FEBRUARY 2, 2016

And, according to Bridget Colling, director of content strategy for nonprofit strategist See3, today it’s all about “reaching people where they are, instead of expecting them to come to you.” So she recommends creating video content designed to be viewed vertically on mobile phones and other devices.

Attention 100

Attention Content Video Create 100

Byte Technology

MARCH 18, 2015

One of the more advantageous developments from social media behemoth Facebook occurred recently when they increased News Feed exposure for links people share with their friends. Simply put, Facebook puts friends “first” in a News Feed. Put a “Like” button on all your website content, even those parts that may seem unimportant.

Facebook 100

Facebook Websites Plugin Social 100

Byte Technology

JANUARY 27, 2016

For many non-profit social media directors, much of their time is spent crafting stellar content, posting engaging photos, distilling compelling video and much more for the organization’s Facebook page. Why aren’t they commenting on our content and mission and becoming a part of the conversation?

Comment 100

Comment Facebook Share Demographics 100

Byte Technology

JUNE 10, 2015

How much of your staff’s valuable time to you devote to managing all your accounts, from Facebook to Twitter to LinkedIn and all the rest? Post Planner helps you to seek out articles by listing relevant results based on their success on Facebook. Learn more about Byte Technology’s strategic web consulting for nonprofits.

Social Media 100

Social Media Resource Media Help 100

Byte Technology

JANUARY 5, 2016

But what if your non-profit just doesn’t have the resources or manpower to keep all your social media profiles up to date with fresh, engaging content on a regular schedule? Facebook is important because that’s where people are starting many of their online searches now,” notes Wilkerson. Why these two channels? Why these two channels?

Social Media 100

Social Media Channel Profit Results 100

Byte Technology

FEBRUARY 11, 2015

People are busy, and while they may certainly visit your website or Facebook page to donate funds or set aside a day to attend a fundraising mixer or the like, counting on them to help raise awareness is an iffy wager. Build your campaign around the concept of letting the community create the content. Lean on your core supporters.

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Causes Share Support Contest 100

Byte Technology

NOVEMBER 5, 2015

Thankfully, the book Mobile for Good: A How-To Fundraising Guide for Nonprofits breaks down, in clear and concise terms, just how much time an organization should devote to building and managing a social media campaign. Writing a blog and keeping the content fresh and engaging can be hard work, but it pays off.

Social Media 100

Social Media Profit Media Time 100