2012 Blackbaud Conference for Nonprofits

Date: October 4, 2011

Location: Washington, DC

Topic: Strong Connections: Linking your strategy, to goals, to data

Description: When it comes to social media, email marketing, or even online engagement in general, we often have a feeling when things are going well or when they aren’t. Whether it’s Facebook, Twitter, or something else, you don’t have to be satisfied with a feeling: use your organization’s strategic plan to identify real goals and then track the data to show your impact. The next time your leadership staff ask why you’re spending all that time on Twitter, you’ll be able to show them why it matters!

Related Links:

Leave a Reply

Your email address will not be published. Required fields are marked *