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Facebook Group vs Facebook Page: Which One Should You Use?

CauseVox

If you’re part of an organization or business, or even just an individual with a blog, chances are you know that you need a presence on Facebook. But navigating the best way to share your message on Facebook can be…overwhelming. This guide will help you understand the two main ways of using Facebook: a page and a group.

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Reach Farther On Your Nonprofit’s Facebook

TechImpact

Facebook reach is loosely defined as the number of people who saw a piece of your content. Reach can be generated by purchasing Facebook advertisement, achieving organic reach, and having users like, comment, or share your post. The more reach you generate, the more people see your content. Reply to comments.

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39 Questions Your Nonprofit Can Answer with Facebook Insights

NetWits

Subscribe to the RSS feed ›. This is a guest post by the one and only Nonprofit Facebook Guy – John Haydon (also a good buddy of mine). — Facebook Pages include a reporting module called “Insights&# which enables Page admins to understand how to better use their Page to market their cause and organization.

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10 Recent Upgrades to Facebook Your Nonprofit Needs to Know About

Nonprofit Tech for Good

Facebook has been making a flurry of changes to the functionality of Facebook Profiles, Facebook Pages, Facebook Community Pages, and Facebook Places Pages over the last two months. Status Updates are now called “Stories” in the News Feed. That said, technology is now constantly in flux.

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Consider social media sharing as a form of generosity this GivingTuesday

Candid

They need to see your social media content to be inspired to give, and only a small percentage of your followers sees what you share. For example, on Instagram , around 12% of followers typically see your content, but on Facebook and LinkedIn , it’s 4% or less. More eyes on your content means more opportunity for donations.

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Five Nonprofits That Have Found Their Facebook Voice

Nonprofit Tech for Good

Ninety percent of your nonprofit’s success on Facebook is dependent upon the Admin who manages your Facebook Page. If she or he doesn’t have the personality or passion to elicit Comments and Thumbs Ups in response to their Status Updates, then the ROI from your Facebook Page will be minimal.

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HOW TO: Post Milestones to Your Nonprofit’s Facebook Page

Nonprofit Tech for Good

On March 30 the new Facebook Timeline design will roll out to all Facebook Pages and one new function is the ability to post Milestones to your Timeline. After you type the first few letters of the location, Facebook will generate a pop-down menu of Facebook Places to choose from. Simple enough.

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