TechImpact

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5 Steps To Increasing Your Facebook Reach

TechImpact

There’s so much talk over where a nonprofit’s audience is online, and where a nonprofit needs to be concentrating their social media marketing efforts. But with over 2 billion users, everyone’s audience is on Facebook. Here are 5 ways your nonprofit can start to increase its reach starting today.

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6 New Facts About Facebook You Never Knew

TechImpact

With over 57% of American adults using the social networking site, and a staggering 73% of young adults between the ages 12-17, Facebook is leading all other the social networking platforms in a bevy of categories. 36% of Facebook users dislike people sharing too much information. But these are all statistics you’ve heard before.

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Where Does Your Nonprofit Stand: 15 Social Media Statistics

TechImpact

Defining an entire generation of Americans, and altering the way nonprofits and corporations view marketing, social media’s role in contemporary society and is only going to continue expanding. Because it is such a new and innovative marketing platform, nonprofits and corporations are just beginning to harness its full potential.

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Infographic: 10 Nonprofit Communication Trends From 2013

TechImpact

In 2013, nonprofits looked forward to integrating communication channels to increase effectiveness, but are hesitant to try something new. In fact, more than half of the nonprofits surveyed write informal strategy plans for themselves, without approval from their superiors and board. by juliareich. by juliareich.

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3 Nonprofit Social Media Challenges, And How To Overcome Them

TechImpact

Nonprofits have been told since Facebook’s rise to prominence that they need to be investing in a social media marketing / fundraising campaigns. Many nonprofits thinking the path to success would be intuitively obvious hit road blocks, speed bumps and struggle to see a return on their investment. Too many social media channels.

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How To Use Stories To Raise Money On Social Media

TechImpact

Are they just empty buzzwords, or actual tools that can help your nonprofit raise money online? The key is using stories to get people’s attention on social media channels. Social media by itself is not a very effective channel for direct fundraising. It is called Facebook for a reason – we like to see faces!

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5 Common Sense Approaches To Effective Nonprofit Digital Marketing

TechImpact

Between your nonprofit’s website, Twitter, Facebook, LinkedIn, Youtube channel, Instagram account, and whatever else your nonprofit uses to advertise online, it can be hard to keep up. Connecting with the general public on a humanistic level can be the easiest or the most difficult thing for your nonprofit to do.

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