Byte Technology

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Social Media Mania: Why Your Non-Profit Should Focus on Channels That Get Results

Byte Technology

According to Jay Wilkerson, a non-profit wizard who travels the country hosting webinars for cause-related organizations, it’s sometimes best to refine your efforts and just concentrate on what he calls “the big two ” social media sites that are must-haves: Facebook and LinkedIn. Why these two channels?

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Four Resources to Help Get You Get a Handle on Social Media

Byte Technology

How much of your staff’s valuable time to you devote to managing all your accounts, from Facebook to Twitter to LinkedIn and all the rest? Should you be putting more emphasis on some social media channels over others? Post Planner helps you to seek out articles by listing relevant results based on their success on Facebook.

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Passing the Word: Getting Supporters to Share your Cause

Byte Technology

People are busy, and while they may certainly visit your website or Facebook page to donate funds or set aside a day to attend a fundraising mixer or the like, counting on them to help raise awareness is an iffy wager. For instance, ever get swept up in the Facebook videos that automatically play as you scroll through your feed page?

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Video Rules: Tips for Creating “Distributed” Content that Gets Attention

Byte Technology

And, according to Bridget Colling, director of content strategy for nonprofit strategist See3, today it’s all about “reaching people where they are, instead of expecting them to come to you.” directly from a social media site. So be direct and create videos that speak to your audience matter-of-factly and in the most personal way possible.

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Time Well Spent: How Much Effort a Non-Profit Should Devote to Social Media Fundraising

Byte Technology

Thankfully, the book Mobile for Good: A How-To Fundraising Guide for Nonprofits breaks down, in clear and concise terms, just how much time an organization should devote to building and managing a social media campaign. Facebook is an almost must-have for today’s non-profits.

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Your Best Face Forward: How to Avoid the Most Common Non-Profit Website Mistakes

Byte Technology

So always include links to your various channelsFacebook, Twitter etc.—that The post Your Best Face Forward: How to Avoid the Most Common Non-Profit Website Mistakes appeared first on Byte Technology’s Nonprofit Web Design Insights Blog. Whether you’re a fan or not, social media is here to stay.

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Purchase Power: Translating Buying Behaviors into Potential Donor Dollars

Byte Technology

Communication managers for non-profit organizations often find themselves struggling with one inherent problem of fundraising: determining what avenues and channels best attract the different elements of a varied demographic base. Therefore keep your Facebook, Twitter, Instagram etc. sites current, informative and fun.

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