Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 1, 2013

As you can see, the design is a bit edgy – and its part of new multi-channel campaign that hopes to activate activists and ignite conversations. Of course, the infographic alone is not enough – it’s part of a multi-channel campaign. This infographic is part of a multi-channel campaign.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 22, 2011

Today was the big announcement at the F8 Conference about the new dramatic, life altering changes in the Facebook Platform. The big change will be how Facebook profiles are becoming fuller “timelines” of a one’s life. The average Facebook user has 150 friends, any of whom could be your next top supporter!

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 31, 2012

It is a nonprofits dream – to have its advocacy campaign messaging go viral on Facebook or social media channels. Her insights are useful to other nonprofits working on integrated advocacy campaigns. We could tell the message was resonating, so we decided to share it on our main Facebook page on Friday (1.4m

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 20, 2018

Allison Fine and I have been actively researching and writing about AI for Social Good and Nonprofits with an eye towards our next book. We are tracking the conversation and resources about AI and Nonprofits and social good. Facebook Increasingly Reliant on A.I. Here’s this month’s roundup. Philanthropy and Fundraising.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

What social media analytics should we pay attention to? And the nuts and bolts questions like, “Given all the Facebook changes , what do I need to understand about the new Facebook metrics and the Insights analytics program?” Yet, there are those constant nagging questions. Social media is evolving at an incredible pace.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 28, 2013

I queried nonprofit colleagues, asking for their best advice. Here’s a summary of tips, tools, examples, and resources for getting the most of our your nonprofit event with social media. (Here’s a curated link list used to create this post). Many nonprofits use EventBrite for this purpose.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 20, 2012

Frank Barry offers this guest post with some advice about how to succeed with nonprofit fundraising in 2013. 2 Strategies for Overcoming Common Fundraising Challenges All Nonprofits Face [Infographic] – Guest Post by Frank Barry. What challenges do nonprofits face? Multi-Channel Fundraising = Optimism.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2011

Facebook Changes: A Complete Guide – by Mari Smith. Also, a few insights about the what the changes mean for Facebook pages. Typically, this information about your brand or nonprofit. The subscribe option gives you another channel to share public information related to your work or professional life.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 23, 2014

Users can share them on Instagram while also choosing to share them to Facebook, Twitter, Tumblr and Foursquare. It was created in 2010 and purchased by Facebook in 2012 (more history here ). Nonprofit Examples and Getting Started or Rebooting A Strategic Approach. Ten Inspiring Nonprofits (2012) on Instagram by Mashable.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. How can your organization apply this?

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 27, 2011

Idealware created the Nonprofit Social Media Decision Guide to help organizations like yours determine what results and benefits you can reasonably expect from social media, and to guide you through the process of identifying the right channels for different goals. Let our Nonprofit Social Media Decision Guide help you find your voice.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 16, 2013

If you have been following me on Twitter, Facebook, this blog or other social media channels, you know that my father passed away several weeks ago. For the event, I used the Facebook Insights, Rowfeeder, and Storify. Approximately 85% of the donations were converted from my personal profile on Facebook. Fundraiser.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 17, 2019

Allison Fine, my co-author for the Networked Nonprofit , and I are actively researching the use of Artificial Intelligence to better understand what nonprofits need to know about artificial intelligence to future proof their programs, marketing, and fundraising strategies? Nonprofit Chat Bots.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 20, 2012

The cute animal theory has not gone unnoticed by nonprofits, even those that are not animal welfare organizations, zoos or aquariums are sharing content featuring cute animals on Facebook, Twitter, and YouTube. Michelle’s project was focused on measuring engagement through multiple channels, but especially Facebook.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 20, 2018

Allison Fine and I have been collaborating on research and writing about the next wave of disruptive technologies (AI, Bots, and Robots) and what it means for the nonprofit sector. That technology is already here and is used on Facebook to tag photos of people). Instead, it is important to consider how to channel human knowledge.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 4, 2016

As this Snap Chat 101 for business people in the Wall Street Journal points out, “Facebook is for major life updates. ” Nonprofits and SnapChat. I waited to see if other nonprofits would embrace this emerging social media platform. Be sure to promote your SnapChat on other social channels.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 17, 2014

Last month I moderated a panel of nonprofits sharing case studies about their integrated digital strategies. One of the case studies was about from the Monterrey Bay Aquarium’s content strategy and it featured a cute otter. Someone in the audience asked, “But what if your nonprofit doesn’t have cute animals for its content?”

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 29, 2013

E-Book #1: Fundraising and Marketing Tips for Nonprofits. Once you download the Fundraising Ideas e-Book you’ll gain insight into: 6 Steps to a Well-Measured Social Fundraising Campaign by Beth Kanter, Social Media Expert and Author of Measuring the Networked Nonprofit. Want to Raise Money Online? Happy Friday!

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 20, 2013

Thousands of Minnesota nonprofits and schools were lighting up Twitter and Facebook with posts about the need for support and requests for donations. As the event organizer, we allocated a few thousand dollars to paid promotion of posts on Twitter, Facebook, Google and YouTube. Stay tuned!”. Our Shared Google Documents.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 13, 2013

Colleague Miriam Brousseau tagged me and several other “close professional ties” asking us for resources on nonprofits and content strategy. I asked Miriam if she would summarize what she learned about nonprofits and content strategy in a guest post and here it is. Nonprofit tech and communications specialist Ash Shepard.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 24, 2014

Many nonprofit CEOs use their social media profiles to extend the reach of their thought leadership and connect with professional colleagues, media, and policy makers. This post covers the benefits and provides some ways to effectively cultivate thought leadership through social channels.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 4, 2013

But getting into the habit of regular tweeting, Facebooking, or experimenting with new tools like Instagram is another story. What are your strengths and preferences and what is the best match in terms of social channels? ” Udi is just one example of nonprofit CEOs and leaders who use Twitter and other social media platforms.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 25, 2012

NONPROFIT HULK (@NONPROFITHULK) July 20, 2012. There’s Feminist Hulk , Buddhist Hulk , and many more. The HULK meme has many variations and spotted easily on many social media channels like pinterest and YouTube to name a few. . NONPROFIT HULK (@NONPROFITHULK) July 25, 2012. HULK BROKE LADDER OF ENGAGEMENT.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 8, 2016

But the GivingTuesday spirit still continues until the end of the month with #MyGivingStory , a contest where your nonprofit organization could receive a grant up to $10,000. The winners’ featured nonprofit organizations will receive $2,500-10,000 grants! Comprehensive Resource Sites focused on Nonprofit Storytelling Best Practices.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 28, 2015

What a passionate, amazing group of people who are running these small and mid-sized nonprofits, many in remote and rural wilderness locations in the US. I learned of two terrific examples of small nonprofit leveraging social media and user created content for their campaigns. The Hold A Sign Meme. Have you used a contest?

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 14, 2011

Scaffolding by depth of relationship is a familiar framework for many nonprofits – whether it is donors or activists using the &# Ladder of Engagement.&# It has been applied to specific social media channels – for example Twitter Ladder or Facebook Ladder or to describes different levels of engagement across channels.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 29, 2012

Facebook made it official today on the Today Show no less. The long anticipated changes to Facebook brand pages – switching to the timeline format – is now available to all brand pages. ” Livestrong is one of the nonprofit early adopters that has published their brand page using the new format. Take the Tour.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2011

Today, NTEN’s Amy Sample Ward shared this fabulous video on Facebook. It’s a topic that NTEN’s executive director, Holly Ross, has covered with this must-read post: “ Four Ways Nonprofits Can Increase Their Impact With Data.”. I’d love to see a survey of nonprofit measurement practice that quantifies this.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 3, 2014

As KD Paine and I wrote in “ Measuring the Networked Nonprofit ,” measuring your social media channels, overall communications or marketing strategy is not a form of voodoo black magic; it is an art and a science. Maybe you have an interesting analysis about how cat pictures get more engagement on Facebook. Photo by Notemily.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 9, 2019

Allison Fine, my co-author for the Networked Nonprofit , and I are actively researching the use of AI for Good, in particular to scale giving and spread generosity. It was almost ten years ago that we published the Networked Nonprofit during the early days of social media and networks. And, I’ve also included a few on the how.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2013

” Facebook Ads as Filters. It may seem odd to bring up online ads before you’ve analyzed your audience, but running experimental Facebook ads can teach us a lot about who we’re trying to reach. Facebook enables you to run hyper-targeted ads, slicing and dicing your audience in all sorts of interesting ways.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 13, 2010

Social Media Lab: Becoming A Networked Nonprofit. As Visiting Scholar in Nonprofits and Social Media at the David and Lucile Packard Foundation, I am coaching grantee organizations and leading workshops and peer trainings on how to become a Networked Nonprofit. View more presentations from Beth Kanter.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 7, 2014

Then I build out the content and discussion questions. In reviewing the data and themes from the audience input, some terrific questions about engagement popped out: How can we become better at using social media so that our channels experience more engagement and convert people to get involved? How can we get people to talk to us?

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

But many nonprofits are not properly measuring whether their engagement efforts are worth the time and cost. Based on the her book, Measuring the Networked Nonprofit, winner of the 2013 Terry McAdam Award, Beth Kanter will share frameworks, strategies and practical tips for engaging with your network in ways that lead to measurable results.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 14, 2010

While I was debating between chocolate chocolate chip and coconut pineapple 95% fat free flavors , I noticed a small sandwich board sign promoting Fenton's Facebook Page. I posted the above photo on my Facebook page , primarily to test how different content sparks interaction on my own Facebook page. Tags: facebook.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 30, 2015

A champion is an individual that supports a nonprofit organization or cause. Nonprofit staff members, volunteers, and board members are some of your best champions. Many nonprofits have limited capacity and staff resources when it comes to implementing marketing and communications strategy, especially social media.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 28, 2007

There is also a groundswell of support all over the Internet, from bloggers ( one blog at a time ) Facebook , Flickr , Online Petitions , mobile phones , and Second Life. Google announces " Broadcast Your Cause, " a nonprofit channel on YouTube. Virtual drinks are very much needed on this Facebook profile.

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