Nonprofit Tech for Good

MAY 8, 2020

Irrespective of channel or medium, the key elements to effective storytelling are the ability to convey what is unique about the nonprofit, why it is worthy of support, how the audience can benefit from supporting it and how to go about doing so. The selected channels make up part of an organization’s Digital Storytelling Ecosystem.

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Storytelling Digital Channel Profile 304

Nonprofit Tech for Good

APRIL 20, 2020

With in-person events postponed for the foreseeable future, digital opportunities own the stage. . To flip the gala table sponsorship on its head and think about social media channels as new revenue streams? For the example below, we’ll be building out a sample Facebook Live co-branded series. Are you ready to innovate?

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Raise Fund Phase Audience 327

Media Cause

AUGUST 31, 2021

While planning across multiple platforms can look like the gameboard of Chutes and Ladders, combining your efforts across platforms, whether it’s on Facebook and Instagram, LinkedIn, Google Paid Search or the Google Display Network can help supercharge your campaigns to increase your brand equity and reach a new audience of supporters. .

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Channel Digital Marketing Phase 52

AccelEvents

JULY 23, 2021

No matter what this year brings, event marketing is an effective marketing tool for brands to have in their arsenal. Online events, hybrid events, and in-person events are the perfect way to do this. . What is Event Marketing? Why is Event Marketing Important? Map Out Event Marketing Goals and Event Plan.

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Marketing Strategy Guide Sponsor 119

AccelEvents

SEPTEMBER 1, 2021

If you’re an event planner and need to market your event, you might want to take advantage of some free marketing techniques that can really help promote your event. . It’s possible to effectively market your event while sticking to a budget, it just takes a little planning. Developing Your Event Marketing Plan.

Marketing 105

Marketing Virtual Sponsor Social Media 105

AccelEvents

JANUARY 30, 2022

Events are quickly becoming another critical addition to the event marketer’s stack. Events of all shapes and sizes can be used for lead generation, revenue growth, and brand awareness. To run a successful event, you need to market it and draw in potential attendees. What is an Event Marketing Plan? Social events.

Marketing 98

Marketing Create Virtual Map 98

sgEngage

MARCH 29, 2021

Facebook fundraising can get a bad reputation, especially when organizations fail to see the opportunities to engage and retain a new generation of supporters. However, Facebook fundraising is much more than a helpful boost to your organization’s online donations. When it comes to Facebook Fundraising, we wrote the ultimate guide !

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Facebook Guide Fundraising North America 98

Nonprofit Tech for Good

APRIL 21, 2022

A donor will be pleased to learn that, for example, their $100 donation helped kickstart a conservation project or deliver a week worth of food to a family in need. When Americans spend nearly an hour a day scrolling Facebook, an organization should make the most of social media engagement to show donors the impact of their donations.

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Impact Donation Donor Social Media 342

Nonprofit Tech for Good

SEPTEMBER 27, 2020

With so much noise on social channels during this global day of giving, you may be wondering how your nonprofit can stand out and more effectively fundraise for its mission. To stay at the top of your social page indefinitely, you can easily pin a post on your Facebook, LinkedIn, or Twitter page. One example would be #childhoodcancer.

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Social Media Campaign Childhood Media 362

AccelEvents

JANUARY 13, 2021

A live streaming event is one great way to connect with a virtual audience, and in these times, making a genuine connection (or an attempt at a connection) with anyone, including your audience, is of the utmost importance. . One way to do that is through live events online and live streaming. Basics of Running a Live Stream.

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Stream Audio Script Virtual 88

Bloomerang

APRIL 6, 2021

Your team likely spends countless hours planning events and campaigns in order to raise money for programs and projects that will further your cause. . Deciding on the channels through which to send your appeals can be tough—there are so many ways to reach donors these days. What is multi-channel fundraising? Let’s jump in. .

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Mail Channel Strategy Fundraising 62

Nonprofit Tech for Good

SEPTEMBER 20, 2010

allow individuals and brands to launch their own Web-based “TV&# channels. Currently, these channels can not easily be viewed on the digital TV sets in our living rooms, kitchens, and bedrooms, but it’s just a matter of time. Start building your channel and live-streaming communities now. For example, www.ustream.tv/user/nonprofitorgs.

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Broadcast Channel Stream Myspace 228

Nonprofit Tech for Good

APRIL 3, 2022

Pay for the admission or ticket fee for people who you think should attend your nonprofit’s events with the hope they’ll donate on-site or in the future. Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets. This could be done annually or just one time.

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Fundraising Mail Law Donation 351

Nonprofit Tech for Good

FEBRUARY 5, 2023

1) Market your peer-to-peer fundraisers The first step to acquire new donors with your peer-to-peer fundraising event is to make sure people know the event is happening in the first place! You’ve likely seen flyers in store windows advertising a fundraising event before. Want to go the extra mile?

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Donor Fundraising Template Game 340

Kindful

APRIL 28, 2021

Events are typically near the top of every nonprofit organization’s list of disrupted activities and strategies. Thankfully, many organizations were able to shift to a virtual event format with limited disruption and, in some cases, even greater success than their previous in-person incarnations. 40% postponed an event.

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Fundraising Virtual Offline Michigan 134

Qgiv

SEPTEMBER 8, 2021

Peer-to-peer events have been successfully reimagined in the wake of event cancellations caused by the coronavirus pandemic. Here are our tips for hosting a virtual peer-to-peer event: Tip 1: Make venue options clear to your peer-to-peer fundraising participants. Planning a hybrid event with both in-person and virtual options?

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Virtual Hosting Tips Amazon 98

AccelEvents

OCTOBER 28, 2020

Hybrid events are quickly becoming the new normal in the event industry. As long as health and safety regulations place hard restrictions on indoor social gatherings, an event organizer will have to use a hybrid event format to make things work. . Follow along and you’re sure to find hybrid event success!

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Marketing Registration Virtual Audience 94

AccelEvents

SEPTEMBER 8, 2020

Marketing for a virtual event is much different than marketing for a physical event, which means you need to make sure your marketing plan is up to snuff. . Because marketing for a digital event may need a different tactic, we decided to put together this guide to ensure your upcoming event is a success!

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Virtual Marketing Guide Stream 95

AccelEvents

SEPTEMBER 11, 2020

If you want to make a lasting impression on your virtual event attendees, then you need to move beyond a basic branded online event and create something more immersive. . An experiential event focuses on the attendee and is part of an experiential marketing campaign. Experiential virtual events are consumer-centric.

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Virtual Marketing Sponsor Goal 97

AccelEvents

JUNE 21, 2021

Events are a critical part of your marketing strategy. Online events, hybrid events , and even in-person events are critical drivers of brand campaign success. But, there are many other opportunities to take advantage of in the event marketing funnel. . Your Event Marketing Funnel. Not sure where to start?

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Marketing Registration Map Virtual 91

sgEngage

AUGUST 23, 2022

However, fundraising events can be a source of stress and frustration for some nonprofits. Doing event fundraisers puts a strain on small organizations and teams working with tighter budgets. In particular, logistical and financial obstacles can stand in the way of hosting these in-person events. Let’s get started.

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Free Team Fundraising Contest 87

AccelEvents

SEPTEMBER 4, 2020

But, with the world trying to figure out a new normal amidst the coronavirus pandemic, most live events have been canceled or postponed indefinitely, leaving networking as something of an afterthought. The event industry has shifted toward hybrid or virtual event formats, but what does that shift mean for networking events?

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Virtual Hosting Network Industry 98

AccelEvents

JULY 26, 2021

There are many reasons why attendees want to be a part of your digital event. No matter the reason, quality content will further improve their event experience, keep them at the online event longer and encourage event engagement. Here are steps that you should take to leverage your content to improve your digital event.

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Content Phase Map Audience 98

Nonprofit Tech for Good

JUNE 23, 2020

For example, Alley Cat Allies’ Cat-alyst Society – Monthly Giving Program : This page should have a URL that can be easily promoted in print newsletters and postcard campaigns, such as alleycat.org/givemonthly. For example, the Nature Conservancy offers both honor gifts and memorial gifts – each with their own donation page.

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Practice Online Fundraising Nonprofit 341

.orgSource

AUGUST 28, 2023

The YouTubers who manage those channels know how to tell a story and they are experts in their field. My YouTube examples don’t quite fit this lofty definition. But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook. Do any of your members have their own channel?

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YouTube Industry Leadership Podcast 221

AccelEvents

SEPTEMBER 1, 2020

Hybrid events allow an event organizer to combine a traditional live event with a virtual event. While hybrid events are rapidly growing in popularity, they are not without their challenges. One of the most significant issues facing any event, but particularly those in a hybrid model, is that of attendance. .

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Virtual Audience Technique Industry 98

AccelEvents

JANUARY 13, 2021

A live streaming event is one great way to connect with a virtual audience, and in these times, making a genuine connection (or an attempt at a connection) with anyone, including your audience, is of the utmost importance. . One way to do that is through live events online and live streaming. Basics of Running a Live Stream.

Stream 52

Stream Audio Script Virtual 52

Bloomerang

JUNE 8, 2021

It’s important to determine goals and objectives , understand your audience , and develop a coherent message as first steps because having these pieces in place will help you identify the best medium or communication channel for each nonprofit message. . Your channel is the vessel in which you choose to share your content.

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Platform Communication Indianapolis Channel 117

Get Fully Funded

AUGUST 14, 2023

A well-rounded fundraising plan should include a variety of strategies like a signature event, appeals, monthly giving, and at least one online fundraising campaign. You can create and run an online campaign to support an offline appeal or an event. But it’s not a “build it and they will come” situation. Write your copy.

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Campaign Online Fundraising Social Media 98

AccelEvents

JUNE 24, 2021

Few roles have changed more dramatically since the pandemic than that of the event marketer. With events shifting from in-person to virtual and now to hybrid formats, the way attendees experience and interact with event content has also changed. . The Shift in Events. The Changing Role of the Event Marketer.

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Guide Virtual Registration Platform 93

AccelEvents

OCTOBER 28, 2020

A hybrid event combines a live event with a virtual one by including digital elements and a remote audience. Including a remote audience allows event planners and organizers to minimize in-person attendees in line with local guidelines without sacrificing ticket sales and revenues. . ways to market your next hybrid event. .

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Marketing Registration Virtual Audience 52

Top Nonprofits

DECEMBER 6, 2021

I come from the development and marketing world, and before I started my consulting business, which I’ve been running for about 12 years, I was that development, marketing volunteer coordinator, event planner, cleaning the kitchen sink and, you know, bringing the food and cheese and crackers to the events. I did all of it.

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Facebook Report Podcast Platform 52

Amy Sample Ward

OCTOBER 18, 2011

—– Whether your organization has had a presence on Facebook for years or just days—or you’re considering starting now—trying to follow along with all the changes to functionality, options, and analytics is incredibly overwhelming. Note: You can find resources about Facebook on Facebook using its resource center.).

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Nonprofit Tech for Good

DECEMBER 13, 2010

Facebook: facebook.com/thenatureconservancy. My guess would be either MySpace, YouTube, or Facebook Causes. I know our YouTube channel started in 2007. We’re using all of the main social media sites like Facebook, Twitter, YouTube, Flickr, etc. Facebook and Flickr have been two of the most useful social media sites.

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Social Media Conservancy Interview Media 209

Volunteer Hub

JANUARY 2, 2022

Social media channels (such as Facebook, Twitter, LinkedIn, Instagram). Community events (online). Paid media (examples: digital banners, commercials, pay-per-click advertising). Here is an example of a branded VolunteerHub landing page : Promote Volunteer Opportunities on Social Media. Word-of-mouth marketing.

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Technique Volunteer Online Social Media 121

Greater Giving

DECEMBER 15, 2022

Here’s what we’ll be covering to better utilize marketing for donor engagement: Core Nonprofit Marketing Channels . Integrating Marketing Channels . Core Nonprofit Marketing Channels. Let’s focus on these four main channels: Direct mail. Integrating Nonprofit Marketing Channels. Donor Profiles and Records .

Digital 75

Digital Marketing Donor Channel 75

AccelEvents

SEPTEMBER 8, 2020

Marketing for a virtual event is much different than marketing for a physical event, which means you need to make sure your marketing plan is up to snuff. . Because marketing for a digital event may need a different tactic, we decided to put together this guide to ensure your upcoming event is a success!

Virtual 52

Virtual Marketing Guide Stream 52