article thumbnail

Beth’s Surprise Party: A Case Study in Crowdsourced Action

Amy Sample Ward

First, we created an open Google Doc where we put in the introduction language, so anyone that clicked through from someone’s blog or Twitter post would have context about what was happening (and included a numbered list up to 53, so people could easily see where to add their name and blog address). Amy (& Stacey).

article thumbnail

Social Media Integrated Campaign Case Study Slam: SSIR Social Media on Purpose Conference

Beth's Blog: How Nonprofits Can Use Social Media

This was a theme slam where panelists had to share their case study in five minutes or less using a similar format and unique style of delivery. Not yr same old social media NPO case study SLAM at #SMoP14 pic.twitter.com/j7Gp12hIRD. The final set of case studies discussed social media success and failure.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Using Twitter to Build a Community and Recruit Volunteers

Amy Sample Ward

Last week, I had the opportunity to present at the 2011 Volunteer Management for Nonprofits Conference here in New York. I’ve presented about Twitter before, as well, so in addition to sharing some notes and resources, and my slides, from the presentation on Friday, I want to also round up other Twitter-related posts and links here.

Twitter 231
article thumbnail

Designing Programs to Build Community: Case Study with Charity Technology Trust

Amy Sample Ward

There are organizations creating content like NAVCA, NCVO, LASA with the Knowledgebase, and KnowHow NonProfit. There’s also non-branded content (non-nonprofit or non-tech) as well as non-UK specific groups and resources. Tags: case studies resources casestudy community communitybuilding ctt howto strategy tsg.

article thumbnail

Twitter for Nonprofits: Presentation for the 140-Character Mission event

Amy Sample Ward

About the event: Already Twitter, Facebook, and the rest are revolutionizing the business and marketing of social impact. Follow the conversation on Twitter (the Hashtag is #TiESE ). Ask questions via Twitter - just include the hastag in your post! Twitter.Org: Twitter for Nonprofit Organizations.

Twitter 167
article thumbnail

Living Case Studies: Integrated Social Media Strategy for Sustainable Agriculture

Beth's Blog: How Nonprofits Can Use Social Media

Living Case Studies: Social Media and Sustainable Agriculture. Living Case Study. I use a “Living Case Study&# technique — it is less formal that your traditional case study because it covers a work in progress and shares lessons learned as well as successes.

article thumbnail

Case Study: How Human Rights Watch Leverages Employee Personal Brands on Twitter

Beth's Blog: How Nonprofits Can Use Social Media

I asked colleagues what nonprofits had good employee champion programs and Chris Tuttle pointed me to Human Rights Watch. In 2009, they embraced Twitter because journalists were active on Twitter and it was an efficient way to reach them. Over time, using Twitter has become more an organizational cultural norm.