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221 Articles match "2007","Strategy"
The Latest from the Nonprofit Technology Community
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Thursday, March 11, 2010
There are many great resources and experts out there on viral strategies that apply to using widgets and I won't try to cover all that here. And first noted in 2007 by Beth Kanter, the 18seconds.org widget based campaign is still going strong built on Yahoo widget maker . Awareness Raising & Mission Based Information This is a pretty broad category and its impossible to cover all the possible ways a widget can be used to get your message out or to distribute meaningful data to your supporters. I'd like to thank new Idealware blogger Debra Askanase for the inspiration for this post, which actually take from her idea for a post around fundraising and advocacy widgets, and which she graciously let me run with due to my slight obsession with widgets.
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Wednesday, March 10, 2010
Find more photos like this on So You Think You Can Do Social Media
Note From Beth: Since 2007, I've been using, adapting, and remixing the Social Media Game social media workshops for nonprofits . After each table developed a strategy, the large teams picked one strategy each to develop a pitch around. Find more photos like this on So You Think In fact, just last month, I took it to India . Last year, I facilitated a version of the Social Media Game for Packard Grantees as part of a convening on Network Effectiveness in Washington, DC. Dave Witzel was
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Thursday, February 25, 2010
Ironically, this story broke right before I was going to hit the publish button on a guest post by Katherine Hutt who shared the details of their strategy for a small nonprofit, Generations of Hope, also competing for the $250,000 Pepsi prize, approximately 1/3 its operating budget in 2009 .
At That's why design is so important or else these contests became a sham. Can Solving Complex Social Problems Be Done By Popular Vote I'm skeptical that "Vote for Me" contests are the best strategy for selecting the best solutions or ideas. From my son's kindergarten class
The
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The Best from the Nonprofit Technology Community
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Sunday, March 4, 2007
It only makes sense that if your nonprofit is going to include a blog in its communications strategy that it includes other bloggers too. Last March I was on a blogging panel for an event put on by the Alliance of Technology and Women. To prepare for the panel, I wrote up 10 Ways Nonprofit Can Use Blogs. Next week, I will be participating in a
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Sunday, October 11, 2009
Remixing Social Media Strategy Game View more presentations from kanter .
Over the summer, Holly Minch , who is an expert at helping nonprofits and philanthropies unlock the potential of strategic communications for social change, suggested that I facilitate a workshop on social media strategy with a group of nonprofit and philanthropy communications folks.
I'm so glad she did because for a while I've been wanting to better understand how a social How does designing (and implementing) a social media strategy easily support and enhance the overall communications mix?
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Thursday, September 24, 2009
help tech-savvy nonprofits make use of Facebook, this brief guide includes four strategies.
effective strategy for using Facebook does not compete with the steady flow of status updates, pictures, and videos exchanged among friends, family, and coworkers. a strategy, your goal in using Facebook is to create as many meaningful opportunities as possible for people to learn about, contribute to, and most importantly, spread the word about your shared interest in a particular Peter Deitz, Social Actions
When When it comes to online fundraising, an obvious tip is to
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Tuesday, November 13, 2007
Jeremiah Owyang has an excellent post called " Why you need to have a strategy NOW before you make a Facebook Fan page ." How will this amplify your web strategy? How does this integrate with the rest of your strategies?
quot; Here are the questions to think about before setting it up: 1) What???s s
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Thursday, June 7, 2007
Co-create targeted engagement strategies with appropriate colleagues, especially social reporters and community technology stewards (if you have them), brand ‘ambassadors’, and ’cause evangelists’.
Funnel organisational strategy into focused activity.
I thought it was about time to re-visit the role of the “buzz director” - flesh out the role I first floated last October.
This is especially urgent given that much of the action is now taking place away from your own (increasingly irrelevant ) website, ‘out there’, in
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Friday, June 22, 2007
I like using them as an example of a successful use of social web tools for advocacy because the tools were integrated into their overall campaign strategy: 1. Also, for those of you who have been following the campaign to ask Starbucks to serve hormone-free milk, Food and Water Watch reports more good news: Starbucks has upped its rBGH-free milk supply from just 27% to 51% of its total milk supply since the beginning of 2007. Guess what? Your advocacy made a difference.
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Monday, July 23, 2007
You need to create an outreach strategy to spread the word. Last week Seth Godin wrote a post suggesting that the #1 job for the future is being an online community organizer . He's probably right. With all the hoopla around MySpace, Facebook and social networking these days, it seems like everybody wants to start their own "community."
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Friday, January 16, 2009
You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. What was your outreach strategy?
He summarizes the Google acquisition in February, 2007 and how the service has evolved slowly since that time. Photo by Dwinton
For blogging, you have to use a couple of different tools to get the different metrics you need.
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Wednesday, July 25, 2007
Jim also commented that museums have access to the website data, and may use the information about most popular trails to develop new marketing and content strategies. Last week, I spoke with Jim Richardson, managing director of SUMO Design , about their very cool new project with the North East Regional Museums Hub : I like... museums .
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Friday, December 7, 2007
The Dana Centre has continued to experiment with this strategy, branding their space as expressly for adults, a place to "eat, drink, talk science." These hip 20- and 30-somethings are already out at night matching Impressionists to their masterpieces. Trivia Night @ P&H Originally uploaded by Sean Davis Yes, these people are filling out worksheets. At a bar.
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