NetWits

SEPTEMBER 28, 2012

First, npENGAGE is home to nine blogs. As a reader, you’ll have the flexibility to consume information across the whole spectrum or to just subscribe to the individual blog that speaks to your needs and interests. Everything previously covered here on NetWits will be in the npENGAGE Interactive Blog. Including NetWits.

Feeds 130

Feeds Interaction RSS Blogger 130

NetWits

JULY 27, 2012

Earning the right to deliver content directly to the inbox of your biggest fans is critical to your long terms success. If you have a link to your Facebook, Twitter, Blog, Flickr, and YouTube, but not your email signup, your visitors may assume you don’t have a list to join. But that’s not the case.

email 266

email Build Listserv Museum 266

NetWits

MARCH 20, 2012

To make a LASTING impression, you have to make a FIRST impression. “… the colors, the layout and the presentation of headings are all evaluated before any content is actually absorbed” –Jason Gross from Smashing Magazine writes. Make content scan-able with headings and links that resonate with your audience. Are they correct?

Websites 168

Websites Tips Evaluation Nonprofit 168

NetWits

SEPTEMBER 6, 2011

That means we want to provide you with content and resources that help you. You’ll learn what your peers are interested in (results will show after you submit your survey) while also giving us valuable insight into what type of content we can produce more of. Instant Messaging. Social Networking.

Internet 198

Internet Survey Nonprofit YouTube 198

NetWits

FEBRUARY 2, 2011

And don’t forget to produce content on a regular basis so Google continues to crawl your site. You’ll gain some interesting and actionable insights that will help guide how you create content and manage your website with a focus on SEO. Next, use HubSpot’s website grader. Think about incentives.

email 246

email Social Social Media Search 246

NetWits

AUGUST 21, 2012

If you don’t prioritize your content to convert the noise into clear messages, your users will experience the same confusion. Do these elements highlight content or actions that are critical to your organizational goals? At the very least, you would be confused. Is it positioned near the top of the page? Is it always visible?

Action 205

Action Websites Design Voice 205

NetWits

JANUARY 11, 2012

I’ve blogged about how a few nonprofits are using them , and how the Pancreatic Cancer Action Network was seeing real results , but it feels like there is a new energy around using them. We were thrilled that so many people wanted to learn more about them, but also surprised at how many were already using them at their nonprofits.

South Carolina 253

South Carolina Blackberry Portland Mobile 253

NetWits

NOVEMBER 19, 2010

Screen grab from Seth Godins blog: Here’s another screen grab. By showing friends’ faces and placing the button near engaging content (but avoiding visual clutter with plenty of white space), click-through rates improve by 3-5x. Highlighting most popular content on your site leads people to view more articles.

Facebook 144

Facebook Websites Plugin Social Media 144

NetWits

AUGUST 12, 2009

We’ve been blogging here at NetWits Think Tank for about six months now. In a nutshell, we’re glad you’ve given us permission to deliver our content to you and that you’re finding what you read here useful. It’s been an exciting time for us.

Statistics 100

Statistics Interaction Content Learning 100

NetWits

NOVEMBER 19, 2010

Screen grab from Seth Godins blog: Here’s another screen grab. By showing friends’ faces and placing the button near engaging content (but avoiding visual clutter with plenty of white space), click-through rates improve by 3-5x. Highlighting most popular content on your site leads people to view more articles.

Facebook 134

Facebook Websites Plugin Social Media 134

NetWits

JANUARY 6, 2011

Calls to action are simply the things you want web visitors do after viewing a piece of content. Ideally, your visitors want to “Make a Donation&# , “Subscribe to the Blog&# , “Sign-up for the Newsletter&# , “Volunteer&# , or simply “Visit Our Website.&# What do Calls to Action Look Like?

YouTube 198

YouTube Video Action Newsletter 198

NetWits

MAY 19, 2008

We will be posting content from the NetWits newsletter to this blog to make it easier to carry on the conversation - so don't forget to leave a comment or two!

Blackbaud 105

Blackbaud Newsletter Internet Interaction 105

NetWits

MAY 19, 2011

You can do this type of education for your participants through web content, embedded web videos, scheduled webinars and/or on-site open houses. Utilize discussions boards, polls, blogs, surveys and social media to actively engage participants throughout the fundraising campaign. 4) Activate.

Relationship 208

Relationship Raise Tips Fundraising 208

NetWits

MAY 20, 2008

News and articles provide fresh, informative content and give visitors a reason to frequently return. If BFC is mentioned in a news item, blog, or website, she sends a thank-you communication to the author. Success stories demonstrate the organization’s community impact to supporters.

Blackbaud 105

Blackbaud Registration Flash Images 105

NetWits

NOVEMBER 12, 2010

Frank Barry recently blogged about the increasing use of mobile devices to access the web and how nonprofits should adapt their strategies to accommodate for this. With the rise of mobile applications, a lot of nonprofits getting into the mobile game are wondering whether they should start with a mobile website or a mobile application.

Mobile 122

Mobile Content Web Blackberry 122

NetWits

APRIL 11, 2012

Here are 5 things they do well on their Facebook page: Sharing interesting content. Every museum should take advantage of this medium, but make sure to leverage the video content you’re creating by publishing it to your other online channels like the San Diego Zoo does. Blogs – [link]. Creating interesting contest.

San Diego 194

San Diego Social Media Museum Life 194

NetWits

JUNE 7, 2011

This study reveals that 31% of website referrals are from the “sharing&# of your content; including social networks, blogs, and email–and bookmarks. Takeaway: Public social networks, such as Twitter and blogs, have a higher number of clicks per link than private networks, such as Facebook and email. clicks and 1.7

Studies 258

Studies Share Stumbleupon Digg 258

NetWits

JUNE 23, 2011

Further, when the community reacted strongly to certain features and content, the organizations developed unique content for timely matters (Dell, Wiser Earth), and focused on blogging topical content to spark conversations (Care2). The communities were a part of the decision making process in some form.

Social Media 219

Social Media Media Social Chapter 219

NetWits

MAY 16, 2012

How soon we forget… If you are like a rapidly growing number of American adults today, this blog is being consumed on your smartphone. According to a recent econsultancy blog Inforgraphic - by December more Americans will read emails from their phone than their lap or desktops. I would dare say yes.

Mobile 151

Mobile North Carolina New Jersey Oregon 151

NetWits

DECEMBER 21, 2010

One metric I track on our Blog is RSS or eMail subscribers. You should become one so you can get new content delivered weekly. So what type of metrics are non-profits tracking to determine if they are achieving their objectives? Good question. Here’s what we’ve seen based on talking to close to 800 non-profits.

Metrics 247

Metrics Social Media Track Profit 247

NetWits

APRIL 11, 2012

To get a full write up on the session head over to the TechSoup blog and read Mobile Tips from 12NTC. Check out the large versions of each image over on the rally.org blog. The Director of Idealware Laura Quinn delivered a popular session titled Affordable Program Delivery Through Mobile Phones. 3) Websites Still Matter (A lot).

Technology 245

Technology Game NTC San Francisco 245

NetWits

MARCH 1, 2012

I recently debuted tactic 102 on the Frogloop blog. In my research, there’s a recurring theme of success for brands in Pinterest is both pinning content themselves and enabling users to easily pin their content.” Have you heard of it? If you haven’t, you’ve been living under a rock!

Social 147

Social United States Chad Social Network 147