Great reads from around the web on January 6th

I come across so many great conversations, ideas, and resources all over the web every day. Here are some of the most interesting things I’ve found recently (as of January 6th). You can join the conversations in the comments, or click through to the original posts to find what others are saying.

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks).

  • Social Networking Sites Move Into Charity World – NYTimes.com – "Crowdrise, Jumo, Causecast, Causes on Facebook and others try to use social networking and crowdsourcing to build interest in charities and causes, and to help them attract donations. … But to many in the nonprofit world, the value of the sites remains to be seen. For one thing, they hand partial control over charity brand names and trademarks to users who are often unknown to the nonprofit groups they support. And virtually all of them ask users to pay to donate."
  • Target community for best return on social media efforts – My recent interview with the Nonprofit Business Advisor is out! I talked with Kelly Sullivan about some of the most common mistakes or myths nonprofits have about social media, as well as opportunities to get started strategically. Would love to hear your thoughts and additional pointers you share with nonprofit leaders looking to dive into social media!
  • An Important New Foundation Blog | Tactical Philanthropy – Great post from Sean about a new blog from the Peery Foundation. Does your organization have a blog? I'm interested in what you think about the reflections Sean shares and what you've learned from running your blog. "The reason I’m excited about the Peery Foundation blog is because I think that Dave and Jessamyn get that social media is best understood as a conversation and a conversation is most interesting when you focus on listening and learning. They’re even willing to take listening to extremes, such as this recent post by Jessamyn in which she attempts to crowdsource her own annual review by asking readers who she has interacted with to give her feedback on how she’s doing. While she offers the option of emailing her the response, she encourages people to post their feedback as a public comment."
  • Get Your Group On: Introducing Posterous Groups – The Official Posterous Posterous – "Today we’re announcing Posterous Groups, a new service for communicating privately with your friends, family and colleagues." I use Posterous for my personal blog and have found it to be a easy platform – curious if others are using it for their organization or community group and if the groups feature is something you'd like to try!
  • Yes, Finds Pew Study, People Will (and Do) Pay For Digital Content – "For a long time – right or wrong – content on the Internet has been synonymous with "free." Free music. Free videos. Free access to your local newspaper. Free blogs. And so some have worried that people might be reluctant to actually spend money to buy digital content if they can already find it (or something similar) online without having to pay. But a new study from the Pew Internet and American Life Project should assuage some of those fears. In fact, almost two-thirds of Internet users have paid for digital content."

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