NetWits

APRIL 4, 2012

Every fundraiser knows the role that social media users played in delivering dollars to the American Red Cross for disaster relief in Haiti and to Planned Parenthood for mammogram screenings in the wake of the Komen Foundation’s withdrawal of funding, but actually how social media delivers such results has been a bit of mystery.

Social Media 180

Social Media Influence Goal Media 180

NetWits

MAY 24, 2011

Today I want to spend a little time thinking about the most important type of participant in your fundraising event (i.e. You cannot be a semi-established NPO or run a moderately successful fundraising event without them. They are the constituents in your database with the segment or constituency: indispensible. They stay late.

Fundraising 171

Fundraising NPO Strategy Sound 171

NetWits

NOVEMBER 29, 2011

So, utilize all that great information in your database to deliver the right email message to the right audience. 2) A medical foundation exceeded their fundraising goals and averaged over $1,000 per gift when they personalized their email appeal by: Thanking people for last year’s gift (in the headline and first paragraph).

email 230

email Raise Cancer Info 230

NetWits

APRIL 12, 2012

Guest post by Bill Connors , author of Fundraising with The Raiser’s Edge: A Non-Technical Guide. >> Join his free webinar on 4/17/12 @ 2pm ET - Making a major impact with your major gifts program. In fact, Blackbaud’s 2011 Online Giving Report , noted that the largest online gift in 2011 was $260,000 !

Gift 133

Gift Online Donation Offline 133

NetWits

NOVEMBER 5, 2010

More specifically, it’s providing content online or in emails (text, graphics, and/or even functionality or links to) that is only visible to a specific audience segment of your database. Tags: Marketing and Communication #nptech BBNC Blackbaud Net Community Non-Profit. Enter Targeted Content. The possibilities are endless.

Relationship 108

Relationship Personal Build Time 108

NetWits

AUGUST 2, 2012

In a recent review of 50 upcoming fundraising events, we found the same sponsorship message in every single organization. Yet including corporate donors in your fundraising mix is a critical strategy. in total database with active email. Then why is it so hard to attract corporate dollars? What to do? of visitors per month.

Social Media 209

Social Media San Diego Donor Media 209