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11 Obvious Signs Your Nonprofit Needs Social Media Training

Nonprofit Tech for Good

1) Your avatar is cropped, shrunk, blurry, or too small to make an impact. Your nonprofit’s avatar is the brand identity upon which your social media campaigns are built and resources should be allocated to ensure that it’s visually compelling and memorable. This blog and @ NonprofitOrgs would have gone silent years ago.

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The Most Common (Yet Completely Obvious) Mistake Made by Nonprofits on Social Media

Nonprofit Tech for Good

Yet everyday on Twitter and (especially) Facebook nonprofits are sending out hundreds of thousands of Tweets and Status Updates with completely wrecked avatars. The visual appeal of your social media avatar is very important to the success of building your online brand. The sooner you start using an square avatar, the better.

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10 Common Mistakes Made by Nonprofits on Social Media

Nonprofit Tech for Good

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. Using a horizontal logo for your avatar. Unfortunately, many nonprofits upload horizontal logos to serve as their avatars, resulting in the obvious cropping of the images.

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Five Pinterest Best Practices for Nonprofits

Nonprofit Tech for Good

Pin your own website and blog content, but only if it pulls up a good photo! Tap into that power by pinning your own website and blog content, but only if it pulls up a good, visually appealing photo. So, for example, I am going to pin a blog post from the Nature Conservancy Blog : Step One :: Use Good Photos on Your Website and Blog.

Practice 233
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Nine Pinterest Best Practices for Nonprofits

Nonprofit Tech for Good

Pin your own website and blog content, but only if it pulls up a good photo! Tap into that power by pinning your own website and blog content, but only if it pulls up a good, visually appealing photo. So, for example, I am going to pin a blog post from the Nature Conservancy Blog : Step One :: Use Good Photos on Your Website and Blog.

Practice 252
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Social Media for Social Good :: Your Nonprofit Tech Checklist

Nonprofit Tech for Good

Subscribe to social media and mobile technology blogs. Hire a graphic designer to design a square avatar(s). Create an e-mail signature that includes your website, blog, and social networking links. Add e-newsletter subscribe functionality to your blog. Create a Flickr account. Upgrade to Flickr Pro.

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How Many Hours Per Week Should Your Nonprofit Invest in Social Media?

Nonprofit Tech for Good

Not everyone is a natural-born Twitterer, and it may take time to find the right person at your nonprofit to be the voice(s) behind your Twitter avatar, but it’s worth the investment of resources. Flickr and Digital Photography: 5 Hours Weekly. Blogging: 10 Hours Weekly. All nonprofits should also experiment with Twitter.