Beth's Blog: How Nonprofits Can Use Social Media

JULY 9, 2019

The article includes list of proposed best practices for use of AI in development and other social good fields. 2) Fundraising : Charity: Water is using Persado , an AI tool to better understand which content and images on Facebook would generate more recurring donors for its monthly program.

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TechImpact

JUNE 24, 2014

But with over 2 billion users, everyone’s audience is on Facebook. Facebook is one of the most important social media channels for almost every nonprofit in operation today. With new features being added to support nonprofits and their missions, Facebook’s usefulness to the nonprofit sector will only grow. Create a pivot table.

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AccelEvents

JULY 26, 2021

No matter the reason, quality content will further improve their event experience, keep them at the online event longer and encourage event engagement. Therefore, your event planning teams need to carefully consider the content you will be promoting; consider it your bread and butter. Content Marketing Strategy.

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Nonprofit Tech for Good

JULY 5, 2020

He and his team work with nonprofits across the U.S. Their work has been featured in The New York Times, NPR, CNN and AdWeek and Doug is a guest lecturer at Stanford University on the power of storytelling for nonprofit organizations. In this article we’ll discuss video engagement for social media, what it is and why it’s important.

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Nonprofit Tech for Good

MAY 7, 2012

It was much more traffic than I would have ever thought possible, but thanks to the burgeoning “Nonprofit Organizations” communities that I had built on Facebook, Twitter and Myspace, launching a blog was much easier in 2009 than it was when I tried and failed in 2004. Post a wide variety of blog content and have some fun with it.

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Content Ideas Nonprofit Interview 260

Nonprofit Tech for Good

APRIL 10, 2022

It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. 3) Tweet content that inspires engagement. To get engagement on Twitter, you need to tweet the right kind of content.

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Whole Whale

SEPTEMBER 22, 2020

This is why buying an email list and just asking for donations doesn’t work — these people don’t know your organization and haven’t been primed to give. Content lockers. These are email sign-up form boxes that block further content on a page until someone offers their email to unlock it. Paid: Facebook lead ads.

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Get Fully Funded

APRIL 20, 2021

It may make sense to hire someone to give you that help, especially if that person has the skills you need and can work remotely. A virtual assistant is an independent contractor who provides services for clients while working from their home office. Ask for VA referrals on NextDoor, Facebook, and other platforms.

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Nonprofit Tech for Good

JULY 20, 2010

That said, in addition to being a great tool to build your e-Newsletter list , if your nonprofit is regularly updating Facebook and Twitter accounts, then your organization needs to be able to produce, contribute, and distribute fresh, quality content. Blogging only about your organization and its work is a mistake.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 7, 2010

Note from Beth: Recently, Networked for Good offered a free e-book about how nonprofits can development a micro-content for their social media presences filled with useful tips and best practices. Carie Lewis gives an excellent mini case study of how to leverage micro content during the holiday and get results. by Carie Lewis.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 11, 2011

Note from Beth: Alison Zarella is the co-author of the recently published “ The Facebook Marketing Book.&# I received a review copy from O’Reilly. Alison will join the Zoetica Salon today and answer your nitty gritty Facebook questions. We used to work together and would hang out after work and talk shop.

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Advice Facebook Content Create 119

sgEngage

FEBRUARY 14, 2024

In today’s digital-centric world, your organisation has plenty of choices when it comes to marketing your organization —from generating content on social media accounts like Instagram and Facebook to your nonprofit website. What better way to show off your nonprofit’s impactful work than with your engaging social media content?

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Candid

JANUARY 24, 2024

It’s that time when we reflect on our work over the past year and set goals for the new one. I’ll share what I’ve learned from the big-picture analytics, insights from my deep dive into content, and how they inform my approach to our social media plan (which you’re welcome to borrow for your nonprofit).

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Social Media Data Strategy Media 52

.orgSource

SEPTEMBER 25, 2023

Maybe you’ve already experimented using generative AI to create content such as outlines, agendas, or even articles. That comment isn’t meant to cast shade; just to point out that although the bots are fun, there are still some hurdles involved in really putting them to work. You can even create a bot using Facebook Messenger.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 4, 2011

What is Content Curation? Content curation is the process of sorting through the vast amounts of content on the web and presenting it in a meaningful and organized way around a specific theme. The work involves sifting, sorting, arranging, and publishing information. Why is Content Curation Valuable?

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Content Skills Feeds Tutorial 139

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 14, 2018

Note from Beth: Is Facebook Live or posting videos part of your nonprofit’s strategy for 2018? This article shares insights from nonprofit marketers. . Facebook Video Tips from Non-Profit Marketers – Guest Post by Rebecca Brooks, Animoto. For Facebook and Instagram, square is a great option. It should be.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 13, 2013

And, then it is an ongoing activity of f eeding and tuning your network as Howard Rheingold says it in this still very relevant article about building your professional network on Twitter back in 2009. I asked Miriam if she would summarize what she learned about nonprofits and content strategy in a guest post and here it is.

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Nonprofit Tech for Good

MAY 8, 2020

She has worked with Candid, Cornell University, the United Nations, and Vital Voices Global Partnerships, among others. Authenticity is the validation of the nonprofit’s work and legitimacy by a third party — what is sometimes referred to as “social proof.” Storytelling is core to how we as human beings communicate.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

Some of you may remember that I shared a depressing screen capture of my Facebook Insights visual right after taking a two-week break during the holidays. I asked fans on Facebook, “Does your organization use an editorial calendar and “editorial meetings” to get ideas and manage content for a content strategy?”

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 2, 2011

This post summarizes some findings from a recent research report about increasing engagement on Facebook and a couple of conversations about applying the research over on my blog Facebook page. Don’t Automate All Your Facebook Posts. Facebook gives less weight to posts made via third party apps. Ask Questions.

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Research Facebook Test Studies 128

Nonprofit Tech for Good

MAY 7, 2012

It was much more traffic than I would have ever thought possible, but thanks to the burgeoning “Nonprofit Organizations” communities that I had built on Facebook, Twitter and Myspace, launching a blog was much easier in 2009 than it was when I tried and failed in 2004. Post a wide variety of blog content and have some fun with it.

Content 118

Content Ideas Nonprofit Interview 118

Care2

DECEMBER 18, 2013

Yesterday on Care2’s Frogloop, we discussed the value of Facebook’s new Donate button and its potential impact on nonprofits. A Facebook Ad Grants program would be extremely beneficial to the nonprofit community given Facebook’s recent priority of paid content over organic reach.

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Connection Cafe

JUNE 21, 2018

A question I have often heard: should nonprofits focus on email or Facebook? ” In fact, the two channels work best when they work together — email and social CAN play as a team. You can give supporters truly in-depth information, particularly if you link to online articles or video. Facebook Strengths: .

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Tech Soup

MARCH 11, 2014

But when Facebook comes out with a new app, you should probably pay attention to it. Facebook Paper, released in February for the iPhone, is a whole new way to browse the social media network. While the Facebook app is more focused on personal interactions, Paper is centered around news and multimedia. How Paper Works.

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Connection Cafe

DECEMBER 19, 2018

As 2018 draws to a close, I was curious to see which of the 160+ articles we’ve published to date this year have been the most read. Without further ado, here is the countdown of the most popular articles published on npENGAGE in 2018: . Did Facebook Just Change the Game for P2P Fundraising (Again)?

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Blackbaud Retention Advocacy Foundation 21

NTEN

JULY 23, 2012

[Editor's note: The following is an excerpt of an article in the June 2012 issue of NTEN:Change. Read the complete article when you subscribe to the journal for free! ] Because each can attract a different audience, and may be better-suited for certain types and lengths of content, coordinating among them all can be difficult.

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Content Map Journal Channel 84

Nonprofit Tech for Good

SEPTEMBER 28, 2017

Best Practice #2: Design Visual Content. Create social and media graphics in at least two sizes:800 x 800: Best for Facebook, Pinterest, Instagram. 800 x 400: Best for Facebook, Twitter, LinkedIn. Post on Facebook a minimum of 3X and have a budget to boost your posts ($100 per post). Tweet a minimum of 2X hourly.

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Social Media Practice Media NGO 261

Whole Whale

JANUARY 27, 2022

Before reading further, be clear, none of this will really work if your executive employees refuse to be public and let others support in the sheer volume of work necessary for creating active profiles. Whole Whale Content Calendar to organize out a year in themes Read this before starting a nonprofit podcast.

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NTEN

SEPTEMBER 27, 2011

After Hours Posting Timing is important for a communications channel like Facebook. According to a recent study , posts outside of business hours and posts at the end of the week actually increase Facebook engagement. Ask Questions Research also suggests that questions work best for increasing engagement.

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Facebook Technology Journal Tips 98

Greater Giving

SEPTEMBER 5, 2022

This is a guest article written by Utopia Experience. Preventing pollution, reducing water use, cutting carbon emissions, etc.These are all important, good things, but in this article we want to unpack one of the often overlooked elements of sustainability: social sustainability. A business that damages the environment, or puts profit.

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Story Social Storytelling Case Study 98

M+R

MAY 10, 2021

In our ongoing work to assess and improve our practices, M+R has been digging into a more comprehensive approach to developing ethical creative. . Our society is marked by inequities of race, gender, ability, and more—and the content we create can either challenge these inequities or reinforce them. Read time: 6 minutes. Captions .

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Tech Soup

SEPTEMBER 20, 2013

It’s incredible what we can learn about our audience with Facebook Insights. However, despite how useful Facebook Insights can be, one big question remains unanswered among nonprofit community managers: What type of content should my nonprofit post on Facebook? Facebook pages with more than 100,000 fans reach 10.2

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Facebook Audience News Social Media 53

Nonprofit Tech for Good

AUGUST 10, 2018

In actuality, Pinterest is a fast-growing discovery platform that can amplify your nonprofit message and get more visibility for your cause and for your work. . Pinterest often gets lost in the all the breathless media coverage of Instagram and Facebook, but it’s still a marketing powerhouse to be reckoned with.

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Storytelling Social Media Nonprofit YouTube 180

Nonprofits Source

MARCH 10, 2019

If you’re skeptical don’t be because the strategy works. I wrote an article back in 2018 on how I was leveraging the “what people are talking about now” section of LinkedIn before it started being hand curated by LinkedIn Editors. This tactic still works today, but it’s not nearly as effective as it once was. Guess what?

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 21, 2011

Robin Good curated this article about research on future workplace skills. New media literacy: ability to critically assess and develop content that uses new media forms, and to leverage these media for persuasive communication. Design mindset: ability to represent and develop tasks and work processes for desired outcomes.

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Tech Soup

JULY 19, 2017

For the Professional Social Media class I teach at Sonoma State University , I created an exercise designed to help folks practice both content creation and looking at metrics. Here's how it works: 1. Content Creation. Ask folks to think about the people in the group and what content would appeal to them. Engagement.

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Tech Soup

NOVEMBER 28, 2016

If you're a seasoned digital marketer, you've probably noticed Facebook's organic reach has been declining steadily over the last four years. As a result, more and more content is being produced; Facebook says on average, 1,500 stories can appear in someone's news feed when they log on. percent in March 2014.

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