[Tips for Nonprofits] The Art and Science of Persuasive Fundraising
Connection Cafe
APRIL 12, 2017
As a professor of psychology at Arizona State University, he wanted to understand why he, a psychology professor, was persuaded to buy more and more boxes every year. Being in the nonprofit sector, it is no different, whether seeking fundraising dollars or volunteer help. Reciprocation. Before it’s too late!
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