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How Nonprofits Can Create & Track Conversions in Google Analytics 4

Nonprofit Tech for Good

By Jo Boyle – a digital marketing expert with a wealth of experience in nonprofit fundraising and marketing. She shares fundraising resources and guides on Karma Campaigns and offers Google Analytics and Google Ads , Facebook Ads , and lead generation services. Universal Analytics (UA) has stopped processing data.

Track 256
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An Introduction to Bing Tools for Nonprofits

Nonprofit Tech for Good

A lawsuit against Google is moving through the federal courts alleging that Google has monopolized the online advertising market by acquiring its competitors and forcing businesses and nonprofits to use its products and services. To begin, create a Bing Webmaster Tools account and add your nonprofit’s website.

Tools 260
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46 Unique Nonprofit Software Tools to Bring You Success in 2024!

Wild Apricot

Nonprofit software simplifies, automates and powers up your daily tasks. Accounting software, fundraising tools, CRM solutions, analytics and more!

Software 138
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12 Ways to Use ChatGPT and Other AI Tools for Fundraising

Nonprofit Tech for Good

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. Does it seem like everyone you know is raving about a new tool that’s revolutionizing the way employees in all industries are doing their work?

Tools 361
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How Nonprofits Can Track Google Grant Conversions in Google Analytics

Nonprofit Tech for Good

By Grant Hensel , CEO of Nonprofit Megaphone – an agency that specializes in Google Grant management for nonprofits. Nonprofit Megaphone is Google Certified and supports over 300 nonprofit clients. The Google Grant gives nonprofits $10,000/month to spend on ads in Google Search. What is Conversion Tracking?

Google 294
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[ASK AN EXPERT] Should Your Nonprofit Invest in Digital Analytics Tools?

Bloomerang

Today’s question comes from a nonprofit employee who wants advice on whether or not it’s worth it to invest in digital analytics tools. . They want us to invest in digital analytics tools to measure our efforts, but I’m not really sure what this will tell us. The road to digital analytics maturity.

Analytics 111
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10 Website Maintenance Tips for Nonprofits

Nonprofit Tech for Good

Website maintenance and support can be a luxury for nonprofits working on a tight budget. Here are 10 website maintenance tips that your nonprofit can do yourself to ensure that your website is healthy and running at its best — without needing to break the bank! Is your nonprofit’s website responsive across all devices?

Websites 312