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10 Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Online Fundraising Best Practices for Nonprofits.

Practice 339
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Nonprofit Email: The Rules of Engagement

Pamela Grow

A study by Edgerank Checker found that Facebook posts from nonprofit Pages only reached an average of 7.7% According to the Nonprofit Email Engagement Benchmark Study by M+R , the average email open rate for nonprofits is around 25%, while the click-through rate hovers at 2.5%. of their total audience. It depends.

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Three Reasons Why Nonprofits Should Diversify Their Brand Online

Nonprofit Tech for Good

In the weeks after Google+ launched I saw a number of blog posts and articles about how brands should drop Facebook and Twitter, and migrate their communities over to Google+. To access everyone across all demographics, your nonprofit must utilize many different tools. Your Facebook Fanbase begins to grow faster. Or blogging.

Online 193
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Three Reasons Why Nonprofits Should Diversify Their Brand Online

Nonprofit Tech for Good

In the weeks after Google+ launched I saw a number of blog posts and articles about how brands should drop Facebook and Twitter, and migrate their communities over to Google+. To access everyone across all demographics, your nonprofit must utilize many different tools. Your Facebook Fanbase begins to grow faster. Or blogging.

Online 192
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Force Multiplier Podcast Episode 4: Housing Stability

Saleforce Nonprofit

And there are more than 500,000 people in America experiencing housing instability on any given night. And while the issue of stable housing isn’t unique to the Bay Area, as a region that’s home to global companies like Levi’s, Facebook, Uber, Apple, and yes, Salesforce, it offers a stark example of just how pervasive the problem is.

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The Nonprofit Email Newsletter How To

Pamela Grow

What are the basics of a good nonprofit e-newsletter? One of the smartest and easiest ways to acquire new names is by offering something of value to them — a guide, a resource, even a *free* class consisting of more than one email (ideal as it will condition your subscriber to receive emails from you). Your Goals. Consistency.

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How Mentorship Can Break Down Racial Divides

Saleforce Nonprofit

My professors took a chance on me and found a television internship that turned into a full-time reporting gig, all while juggling classes during my senior year. But now, as the Director of Marketing for Big Brothers Big Sisters of America, I have the privilege of telling stories of empowerment and resilience.