Use Engagement Scores to Point Your Members in the Right Direction
Association Analytics
SEPTEMBER 22, 2021
A number or “score” is assigned to a member based on how they interact with your association, e.g., attend meetings, take classes, participate in your community, volunteer, read your content. As you look at the data in aggregate, do so for both members and non-members to get a big picture of engagement behavior. Award Nominees.
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