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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

And even when measured, it can be tricky to know how to use engagement scores to improve member experience and operational results. You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy.

Data 210
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From Prospective Student to Active Alum—Engagement Fosters Lifelong Support

sgEngage

She received social media messages informing her about new resources or if anything fun was happening on campus. While my daughter was a student, she and others were invited to visit and connect with alumni to check in, share their experiences, and invite them to financially support the university. What changed? The result?

Student 73
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Engagement Analytics 101: Setting Your Association Up for Success

Association Analytics

Are you taking advantage of this important information, or are you still creating events, products, and activities based on what’s always been done? All of this information can help inform your association on how to move the needle towards increasing member participation and revenue.

Analytics 169
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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

If these two drivers of engagement are a world apart, it will be challenging to deliver the seamless experience customers expect from their favorite brands. There was a time when associations didn’t think of their members as customers. What has changed over time? Confront problems quickly and openly using objective information.

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Pickleball and Paddleboards: Get Creative with Activity-Tracking Events

sgEngage

Activity trackers, such as the Apple Watch and Fitbit, have revolutionized the way we approach physical fitness and they’re also dramatically changing the way we approach fundraising events. Peer-to-peer activity-tracking events have emerged as a game-changer for nonprofit organizations seeking to raise funds and promote a healthy lifestyle.

Track 67
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Three terrific tech tips to transform the member experience

Nimble AMS

Sometimes individuals readily join your organization but don’t participate in member events or network in professional activities. Members might seem invested in association benefits, but when it comes time to renew, they lapse instead. Ensure you find an AMS that is configurable so members can personalize their experience.

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Delight your association’s members with a great e-commerce experience

Nimble AMS

Your association’s ecommerce experience can go a long way toward delivering a great member experience. . Many factors go into a great member experience: onboarding, engagement, and customer service – just to name a few. Provide a familiar online shopping experience. Renew their membership . Register for events .