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Great reads from around the web on June 15th

Amy Sample Ward

Their annual September campaign, Hunger Action Month, is a massive effort to educate communities on the scope of hunger issues in the United States and empower them to take action. This time, they had a variety of videos featuring well-known celebrities like Matt Damon, Taye Diggs, and Ana Ortiz.

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Everything

Judi Sohn

While at WWD I had my posts make it to the front page of Digg a few times, and the front page of Yahoo! One has Asperger's Syndrome/High Functioning Autism so that's a cause very important to me, particularly around advocating for the education of a special needs child where I have considerable battle scars. It's "my thing."

Cancer 100
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Everything

Judi Sohn

While at WWD I had my posts make it to the front page of Digg a few times, and the front page of Yahoo! One has Asperger's Syndrome/High Functioning Autism so that's a cause very important to me, particularly around advocating for the education of a special needs child where I have considerable battle scars.

Cancer 100
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Use Niche Social Networks to Spread Your Message

NTEN

Kirtsy (demographic-based – think Digg for women, 200,000+ members). They may even be well-educated about your issue so you don’t have to start explaining from the ground up. Once you find twenty target communities, rank them for size, activity, relevance to your issue, location, demographic, and cultural fit.

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Things We Like (March 2009)

NTEN

The New York Times continues to produce great examples of interactive maps. Ethan Zuckerman's " Cute Cat Theory of Digital Activism ": "Web 1.0 IdealistNews.org aims to be the Digg , er, Reddit of social news sites, while Academic Earth wants to be the Hulu of education. Read more posts on our blog.

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Putting the Public Back in PR - New Book from Brian Solis

Beth's Blog: How Nonprofits Can Use Social Media

It's about engagement, referrals, activity, sales, and market and behavioral influences. The importance of monitoring in real time and demonstrating what's working through active listening and continually taking the temperature. We know that. I love the quote from KD Paine, "HITS=How Idiots Track Success."

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Digital Life Hacks: Savvy Social Media

Connection Cafe

billion active social media users? Reddit, Quora, and Digg provide discussion channels. Each network will have a different peak impression time so be sure to schedule posts for when your content is most likely to be seen. Did you know there are now over 2.3 Facebook, LinkedIn, and Twitter are for social networking.