Beth’s Surprise Party: A Case Study in Crowdsourced Action
Amy Sample Ward
JANUARY 12, 2010
Lesson #1: Design an action and invitation that’s doable and interesting – while focused on your goal. See the Google Doc for links.). Using the URL shorteners and hashtags made sharing tweets, blog posts and calls to action easy to post and share, but it also meant that everything was easy to follow! Hi friends-.
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