Sat.Aug 27, 2011 - Fri.Sep 02, 2011

Connection Cafe

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Socialnomics Book Report

Connection Cafe

Author: Cheryl Black. Remember back in sixth grade when you had a summer reading list? Big nerd that I am, I never quit having a summer reading list. The 2012 Summer Reading List for me included some light reading like The Confession (ok maybe that one wasn't so light.) and Water for Elephants and also some real homework, Socialnomics. If you are more of a Cliff Notes type student, well, I’m going to be your enabler (though I do encourage you to read it the old-fashioned, word-for-word way

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I heard it on the news

Connection Cafe

Author: Tad Druart. The vast majority of donor acquisition spend today is on direct mail. But just about every report you read shows that the results are not what they once were. Our Next Generation of American Giving report also reinforced that – Mature donors first reported that they learned about the charities they support through direct mail (35% of them).

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Meet Cynthia

Connection Cafe

Author: Corey Pudhorodsky. Meet Cynthia Balusek, Convio Support Manager and first interviewee for the new Connection Cafe podcast series. Each month you'll get to meet a Convio employee like Cynthia and learn what makes them tick. Sit back, relax and have a listen. Connection Cafe Podcast 1 - Cynthia Balusek. Download audio file.

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What it Means to Engage

Connection Cafe

Author: John Stockton. One of the great pleasures of my job is working with Convio clients who are true innovators in nonprofit marketing and fundraising to define how we can collectively move the state of their art forward. It was just such a conversation with our client advisory board two years ago that focused us on the need for a more holistic approach to constituent engagement , which we’ve come to formally define as “the sum of all activities, across all channels, and across al

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Gen Z Hearts AHA

Connection Cafe

Author: Blair Naylor. We all had the " An apple a day keeps the doctor away " motto ingrained into our heads as children. I remember seeing the "Everything I need to know I learned in Kindergarten" posters in the hallway of my school. What I'm reminiscing-ly trying to get at here is.we learn a lot when we're young. It's August, school's back in session, and besides traffic being a pain in the you-know-where again, children are back in the classroom with their thinking caps on.