Amy Sample Ward
FEBRUARY 26, 2012
I am a big fan of actionable metrics. In all of my presentations and webinars about social media tracking, measurement, and engagement, I highlight the value of and need for what I call “actionable metrics”, meaning the data we capture and track that actually gives us insight and the opportunity to improve or change the way we use various platforms and the kinds of content we create and share.
Amy Sample Ward
FEBRUARY 29, 2012
NetSquared’s February series exploring “Online Community Organizing” includes three different interviews; I’m really excited to participate! As many of you know, before joining NTEN as the Membership Director last year, I managed the NetSquared program which included locally-organized groups around the world, innovation challenges, and more.
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Amy Sample Ward
MARCH 1, 2012
My latest post on the Stanford Social Innovation Review blog is now up. You can read it and join the conversation on the SSIR blog , or read the copy below. —– In 2011, Washington, DC, became one of the first major metropolitan regions to host a multimillion-dollar local giving day: Give to the Max Day: Greater Washington. Nearly 18,000 people participated in the 24-hour, online fundraising event, raising more than $2 million to benefit 1,200 local nonprofits.
Amy Sample Ward
FEBRUARY 27, 2012
Lately, we’ve watched as images – from photos to infographics – have taken over the web. As photos take over Facebook newsfeeds and Pinterest explodes, I see so many people trying to accomodate an image-centric process into their digital curation. Have I lost you yet with all the buzz words and slang? Stick with me. My point is, for nonprofits at least, not every story has an image; sometimes what is incredible is the larger story we pull together or the context and annotation
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