Candid

JULY 7, 2022

This ‘holiday’ began in 2013, when Givver.com promoted it as an opportunity to leverage social media platforms for donations. If you’re planning on running a fundraiser directly on Instagram or Facebook, you’ll also want to update your profile on Candid’s GuideStar. July 15 is officially Social Media Giving Day. Good luck! .

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Social Media Media Giving Tips 111

Tech Soup

NOVEMBER 28, 2016

If you're a seasoned digital marketer, you've probably noticed Facebook's organic reach has been declining steadily over the last four years. As a result, more and more content is being produced; Facebook says on average, 1,500 stories can appear in someone's news feed when they log on.

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Facebook Tips Canada Meme 36

TechImpact

NOVEMBER 12, 2014

Smile Train consistently shows the dramatic impact of its work via Twitter. No Kid Hungry takes photos of their volunteers in action and posts them on Facebook. It is called Facebook for a reason – we like to see faces! Donors love to see the behind-the-scenes work of the organization. 1) Always showcase your impact.

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Social Media Story Money Raise 238

Nonprofit Tech for Good

JULY 14, 2014

In 2013 the number of nonprofits that hired part-time or full-time new media managers increased fourfold. Too often new media managers are bogged down by a strategy or content approval process that saps them of their creativity. Video content needs to be edited and embellished with visual effects, animation, and audio.

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Skills Management Media Social Media 279

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 9, 2013

The new generation of smart phones come equipped with excellent cameras and for many it means that they can easily shoot from the hip and capture moments in your organization’s work that make for great, socially share able content. GuideStar USA (@GuideStarUSA) October 8, 2013. Experiment. Photography'

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Camera Photography Content Strategy 101

Beneblog: Technology Meets Society

MAY 22, 2013

Address on receiving Caltech’s Distinguished Alumni Award May 18, 2013 Caltech was founded to give back to society through science and engineering, to discover knowledge and apply that knowledge. Support open data, open access to research, open content and open source. That’s the Caltech advantage!

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Syria Guatemala Open Source Lecture 196

Nonprofit Tech for Good

JANUARY 22, 2013

Unless you study Facebook, Twitter, Pinterest. on a regular basis you may not realize that the best practices that worked six months ago have evolved and some simply don’t work anymore at all. People follow nonprofits on Twitter to learn about your cause or because they care about the work you do. Google, etc.

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Social Media Training Train Media 278

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 23, 2014

Users can share them on Instagram while also choosing to share them to Facebook, Twitter, Tumblr and Foursquare. It was created in 2010 and purchased by Facebook in 2012 (more history here ). 15 Tips for Nonprofits on Instagram (2013) by Giftworks. Free Measurement Tools for Instagram (2013) Waxing Lyrical.

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Examples Practice Tips Tutorial 135

Care2

JANUARY 20, 2015

Let''s flashback to 2013 when Facebook announced in a blog post that they''d start autoplaying videos: Since September, we’ ve been testing a way to make videos more engaging on Facebook , and as a result we’ ve seen views, likes, shares and comments increase more than 10 percent. A snapshot of their findings.

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YouTube Video Facebook Cisco 28

Nonprofit Tech for Good

JUNE 13, 2013

If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), There absolutely is a math to social and mobile media. That said, below is selection of metrics to track and a brief explanation as to why.

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Track Mobile Media Fundraising 185

Tech Soup

NOVEMBER 14, 2013

As we hurtle toward the end of 2013, it’s time for an update of nonprofit technology trends and news! The tool will allow hackers and coders to get up to speed before the hackathon by reading problem statements written from the perspective of the people who are working to solve social problems on the ground: NGOs and activists.

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News Technology Cancer Map 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 10, 2013

The template has been adapted by others, including this version for small organizations created by John Haydon. I also suggest that you pick up a copy of Kivi Leroux Miller’s “ Content Marketing for Nonprofits “ to also help you in your content strategy for next year. Great idea! Great implementation! What is it?

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Calendar Measure Strategy Digital 106

Nonprofit Tech for Good

JUNE 13, 2013

If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), There absolutely is a math to social and mobile media. That said, below is selection of metrics to track and a brief explanation as to why.

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Track Mobile Media Fundraising 231

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 21, 2014

It is the dominant form of content we all engage with – on our desktops, our tablets and now our phones. And so it continues to surprise me that nonprofits invest far too little in video content, as if they are somehow exempt from this general trend. You can see how much video dominates YouTube, Facebook and Twitter.

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Video Communication Strategy Stats 139

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 9, 2013

In 2013, social media will continue the trend of “going visual.” ” If you have decided that your nonprofit going to go visual in 2013, figure out your goal. .” If you need a professionally designed infographic for your work, definitely work with a professional.

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Design Colorado Chart Storytelling 131

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

Celebratory interactions should be a consistent part of your engagement and content calendar, so set up systems to capture and share alumni personal, social, and professional news. For example, use Twitter lists to track alums and subscribe to their Facebook updates. Sharing memories from Seminar 2013 at the #icnola reunion!

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Practice Tips Social Meme 107

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 20, 2013

GiveMN has been hosting their giving day , Give to the Max Day for the past few years and working as a peer coach. As part of the work we’re doing together, participants share a reflection of what worked and what they learned from their giving day. on November 14, 2013. Those plans changed at around 12:30 p.m.

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Social Media Media Minnesota Social 118

Care2

MAY 13, 2014

Email lists and email marketing continue to grow, especially for the nonprofit sector where list size grew at least 14% in 2013, according to the 2014 eNonprofit Benchmark study. For example, on Facebook, you can use Facebook Custom Audiences to target your email list members and further engage them on your advocacy campaigns.

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email Advocacy Social Network Social Media 75

Care2

MAY 13, 2014

Email lists and email marketing continue to grow, especially for the nonprofit sector where list size grew at least 14% in 2013, according to the 2014 eNonprofit Benchmark study. For example, on Facebook, you can use Facebook Custom Audiences to target your email list members and further engage them on your advocacy campaigns.

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email Advocacy Social Network Social Media 70

Care2

JANUARY 27, 2014

Upworthy, a site that focuses on curating social cause related videos and content has been receiving a lot of media attention for changing how bloggers write headlines. In November of 2013 Upworthy traffic grew to about 87M unique visits, which was quite a drastic leap from less than 5 million a year ago, according to Quantcast.

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Headline Meme Hype Plugin 69

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2012

We talk about finding the right tool for the data collection job and tools come in three different categories: analytics tools, content analysis, and surveys. In particular, their free reports give you your social audience’s pulse on Twitter, Facebook, YouTube, Google+, and other platforms. 2 – Make Your Website Shine.

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Analytics Tools Social New York City 106

Connection Cafe

JUNE 13, 2017

At the Lupus Foundation of America , we’ve been active on Instagram since 2013, though until recently, it was not a central part of our organization’s social media strategy. We had no baseline data to help us determine what types of content would work best on Instagram , or what actions our followers could be encouraged to take.

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Ideas Comparison America Newsletter 47

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

Based on the her book, Measuring the Networked Nonprofit, winner of the 2013 Terry McAdam Award, Beth Kanter will share frameworks, strategies and practical tips for engaging with your network in ways that lead to measurable results. Engagement: Readers engage with their content. Register here.

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Social Media Network Media Free 108

Tech Soup

MAY 7, 2013

The annual 2013 eNonprofit Benchmark Study by NTEN and M+R Strategic Services is now out. You can also link a Pinterest account to a Facebook or Twitter profile. Ginny's Pick: Environmental Mobile App of the Month in Honor of Earth Day 2013. It lets you look up your medications and find them at a reduced cost.

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Phone News Technology Free 48

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. We want our donors to be advocates.

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Charity Lesson Marketing Digital 128

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 24, 2015

As a content curator, I’m not just on the hunt for learning and sharing snippets of the new or what’s buzzing. Content curation is ultimately organizing, synthesizing, presenting, and maintaining your resource collections. Free Measurement Tools for Instagram (2013) Waxing Lyrical. Instagram Overview.

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Examples Practice Tips Contest 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 7, 2014

million in a day on #GivingTuesday 2013. Making it easy for your champions to do the work is also important and you’ll find lots of templates and examples that you can remix on the Knight Foundation’s Giving Day Playbook and toolkits on the GivingTuesday site. Facebook Groups are great for this!

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Guide Giving Free Remix 108

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 12, 2014

You can expect to continue to see more blog posts from me on the topic of peer learning design and training techniques as I continue to do this work. So I thought I’d share some details on how the exchange worked, and some insights the group learned that helped them increase their impact. What impact did all this have on communities?

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Knowledge Goal Share Giving 100

Tech Soup

NOVEMBER 9, 2012

In line with its focus on turning data into knowledge through powerful, insightful measurement and analysis of social media efforts, we wanted to share three simple tips and resources that nonprofits can put to work. How can you make your web footprint work for you and complement your social strategy? 2 — Make Your Website Shine.

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Analytics Tools Social North America 58

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

But if you are working with a network of similar nonprofits, doing a more formal benchmarking study can offer a lot of benefits. The survey was reviewed by several social media and research experts then released to the public January 29, 2013. Take this example comparing nonprofits performance in pinerest. By: Rebecca Shore.

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Benchmark Social Media Global Project 103

Tech Soup

AUGUST 22, 2014

Any charity anywhere in the world can send us a short video or five-picture Flickr slideshow that tells about their work and will be entered to win some cash prizes. The 2013 Digital Storytelling Challenge received many many entries from 12 different countries. We appreciated the opportunity to work with TechSoup and tell our story.”

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Storytelling Children India Video 66

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 13, 2012

The presentation is in the form of a network map – so you can tell that they already approach their social change work with a network lens. I loved hearing Isadora Faber, a pre-teen girl who lives in Florianópolis and creator of page Daily Class on Facebook. Teens As Free Agents. ” Philantroteens.

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Reflection Teen Brazil South Africa 110

Museum 2.0

JULY 3, 2013

Facebook shifted its design to focus on photo and video-sharing in response to data showing that this content is shared way more frequently than text and links. Visual content motivates more responses than text, engages younger participants, and is often cited as a major trend of 2012 and 2013. Museums Engaging in 2.0

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Museum Images Listserv Bookmarking 47

Tech Soup

SEPTEMBER 17, 2013

TechSoup's Global Content and Community Coordinator and resident digital storytelling expert Ale Bezdikian says: If you're just embarking on your journey into social media visual storytelling using photos and videos, it's easy to become overwhelmed by the depth of information out there. That's how it works!

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Social Media Guide Media Social 64

Tech Soup

APRIL 24, 2013

TechSoup kicked off its 2013 Digital Storytelling Challenge with the webinar Creating a Culture of Storytelling. Stories should be shared on the organization's official channels and staff members' personal channels, like to their Facebook friends. User-generated content includes how-tos, interviews, and life stories.

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Storytelling Culture Create Library 40

NTEN

NOVEMBER 20, 2014

According to the 2013 Foundation Center report , U.S. He shared an example of an initiative that demonstrates their approach to funding — the NPR One app — which personalizes the listener’s experience by curating content suited to their interests. Shining a spotlight on a problem worked when you were the only show in town.

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Media Seattle Journal Bangladesh 100

NonProfit Hub

APRIL 8, 2014

How it works for nonprofits: This is a chance for you to link all of your social media profiles into one and give your constituents a real understanding of what makes your organization tick. You won’t want to use it for everything, but this works especially well for small projects. You’ve got social media covered. And Twitter?

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NPO Social Media Site Social 57