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Find us at 2011 Summit!

Connection Cafe

Are you attending Convio's 2011 Summit? This information will be shared in the 2011 Summit guide but I wanted to give you a peek at what everyone involved with your Convio Client Care team is preparing specifically for this year's attendees: Monday, Oct. 12:30p – 2:00p: “Free ‘Do It Yourself' Kits: Tastes great!

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2011: New Year, New Congress

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2011 - it's a new year and a new Congress! DON'T think that technology is the only tool in your toolbox. In 2011, Convio will offer Local Data as part of our Advocacy suite - allowing you to use thousands of local targets for your online advocacy efforts. Happy 2011. Author: Sally Heaven. Okay, that's that.

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10 TeamRaiser and Online Marketing Tips for 2011

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Starting over may not be an option, but in the absence of that, here are ten things event fundraisers and marketers should be considering to reinvent their plans for 2011: Become more data driven. Bottom line: the tracking, mining, and analysis of data should be central to your 2011 event fundraising strategy.

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An Analytics Consultant’s Recommendations for Fundraising During COVID-19

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In the past, members of the analytics consulting team at Blackbaud have written on this subject matter in the 2009 publication Building Fundraising Momentum in a Recession and the 2011 article Raising Money During Challenging Times. Prospect research and screening tools. Wealth, affluence and capacity indicators.

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4 Nerdiest Upcoming Convio Features

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If your organization needs convincing that its time to adopt HTML5, just share the following tidbit from Wikipedia with the powers that be: “According to a report released on 30 September 2011, 34 of the world's top 100 Web sites were using HTML5.” Oh, and what will happen come January when you close the 2011 walk and open 2012?

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Overcoming Declining Nonprofit Website Traffic

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Blackbaud’s just-released Online Marketing Benchmark Study for Nonprofits found nonprofit website traffic was down 14 percent in 2012 compared to 2011. Below, we can see there was a large traffic spike in late August 2011 (orange line) that didn’t occur in 2012 (blue line). Referral Traffic.

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3 Key Pieces in an Engaging Email Campaign

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A 2011 Gleanster survey found their most important value drivers were: Testing and measuring everything. MarketingSherpa’s gigantic 2011 Email Marketing Benchmark Survey found that, in the corporate world, the most effective email elements to test are: Target audience. Landing page. Subject line. Call-to-action link.

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