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Rethink, reuse, and repurpose: How to create more social media content with less work

Candid

Creating a consistent supply of social media content for a nonprofit is hard. Unless you work for an animal shelter with cute puppies or a museum with extensive collections you can photograph as needed, it can be a challenge. This approach also affords you a lot more content to work with. Alter the tone.

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2011 Online Giving Trends and 5 Tactics Your Nonprofit Must Implement Today

NetWits

In our 2011 Online Giving Report we’ve combined findings from The Blackbaud Index of Online Giving with additional multi-year giving data, which allows us to pull out a very rich set of insights. Here’s a few of the highlights … Key 2011 Online Giving Trends Include. Online giving up 13% year-over-year *.

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5 Content Marketing Success Stories Your Nonprofit Needs to Imitate

NetWits

Yesterday we talked about the importance of content marketing for nonprofits. Create content that attracts the audience you’re targeting with the goal of getting them to interact with you. Here are 5 nonprofit content marketing examples. He’s the 2011 March of Dimes National Ambassador. Hopefully you caught it.

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Content Strategy, Creation, Organization, and Measurement

Beth's Blog: How Nonprofits Can Use Social Media

Some of you may remember that I shared a depressing screen capture of my Facebook Insights visual right after taking a two-week break during the holidays. I asked fans on Facebook, “Does your organization use an editorial calendar and “editorial meetings” to get ideas and manage content for a content strategy?”

Content 101
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How Nonprofits Can Use Measurement To Adapt to the Facebook Algorithm Change

Beth's Blog: How Nonprofits Can Use Social Media

In early October we made the rounds to promote the book in Boston and I had a chance to meet Brooke Freedman and Brian Halligan at Hubspot. I happened to mention that I was seeing reports from nonprofit folks about the recent change in the Facebook Algorithm and Megan Keaney Anderson offered to write this guest post. What has changed?

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My Three Words for 2011: Seek, Sense, and Share

Beth's Blog: How Nonprofits Can Use Social Media

My Three Words for 2011 inspired by Harold Jarche's Networked Learning Model. For 2011, my three words are: Seek, Sense, and Share inspired by Harold Jarche’s model for networked learning. How these words will guide me in 2011: Seek: Seeking is the process of keeping up to date in your field.

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DIY Nonprofit Technology: 5 Tips For Increasing Engagement on Facebook

NTEN

[Editor's note: The following first appeared in the September 2011 issue of NTEN:Change. After Hours Posting Timing is important for a communications channel like Facebook. According to a recent study , posts outside of business hours and posts at the end of the week actually increase Facebook engagement.