Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2012

I happened to mention that I was seeing reports from nonprofit folks about the recent change in the Facebook Algorithm and Megan Keaney Anderson offered to write this guest post. How Nonprofits Can Use Measurement to Adapt to the Facebook Algorithm Change – guest post by Meghan Keaney Anderson, Hubspot.

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Care2

DECEMBER 28, 2010

What fundraising strategies will be a game changer for nonprofits in 2011? Frogloop asked some of our favorite nonprofit campaigners and experts to give us their thoughts and predictions. Apps are fine, but nonprofits seriously need to invest in mobile versions of their sites. Holly Ross, NTEN. And not apps.

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Tech Soup

JUNE 30, 2011

Twelve hours after an earthquake struck Japan on Friday, March 11, 2011, Zynga launched in-game initiatives that made donations possible across a number of their most popular games, including FarmVille. James Shelton , Assistant Deputy Secretary for Innovation and Improvement in the U.S.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 27, 2011

Idealware created the Nonprofit Social Media Decision Guide to help organizations like yours determine what results and benefits you can reasonably expect from social media, and to guide you through the process of identifying the right channels for different goals. Let our Nonprofit Social Media Decision Guide help you find your voice.

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Nonprofit Tech for Good

JANUARY 3, 2012

I took some much-needed time off in December and was able to spend some down time reflecting on the future of social media and mobile technology for the nonprofit sector. Most nonprofit Thank You’s are still long, text-intensive messages which more often than not these days feel cumbersome and overwhelming to supporters.

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NetWits

MARCH 11, 2012

Yesterday we talked about the importance of content marketing for nonprofits. Knowing that it can be tough to execute on we thought we’d give you a few examples of nonprofits effectively using content marketing as a key part of their online strategy. Here are 5 nonprofit content marketing examples. Hopefully you caught it.

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Nonprofit Tech for Good

NOVEMBER 28, 2011

Originally published in the November 2011 issue of Fundraising Success Magazine where I have written a quarterly column throughout 2011. In June 2007, I presented my first social media training to a small group of nonprofits in Lowell, MA. At the time, nonprofits were primarily only using Myspace and YouTube.

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Nonprofit Tech for Good

NOVEMBER 29, 2010

Facebook: facebook.com/BigCatRescue. In the past year we have raised over $47,000 in an online Razoo contest and $25,000 as prize money in a Facebook contest sponsored by Chase. What the best piece of advice you could offer nonprofits about social media, and online communications in general? Name: Carol Baskin. Title: CEO.

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Nonprofit Tech for Good

DECEMBER 13, 2010

Facebook: facebook.com/thenatureconservancy. My guess would be either MySpace, YouTube, or Facebook Causes. I know our YouTube channel started in 2007. We’re using all of the main social media sites like Facebook, Twitter, YouTube, Flickr, etc. Facebook and Flickr have been two of the most useful social media sites.

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NetWits

MARCH 22, 2011

I just got back from the 2011 Nonprofit Technology Conference , where listening was top of mind: Listening to the amazing speakers, listening to the #nptech community , and listening to all the great ideas floating around the halls of the Washington Hilton. Is your organization listening to social media channels?

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Nonprofit Tech for Good

DECEMBER 20, 2010

Facebook: facebook.com/taprootfoundation. Megan: We currently have accounts on Facebook, Twitter, LinkedIn, Jumo, YouTube and Vimeo. Twitter and Facebook have been crucial in recruiting new pro bono consultants and connecting with nonprofits that could benefit from our Service Grant projects. Jumo: [link].

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Nonprofit Tech for Good

JANUARY 14, 2013

In the next few weeks I’ll be making recommendations of which tools and trends in technology nonprofits should prioritize in 2013, but for this year’s post on New Year’s resolutions I wanted to get back to basics. It is clearly not a fad, and yet the vast majority of nonprofits have zero budgets for social media.

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Nonprofit Tech for Good

APRIL 11, 2016

Launched in 2011, Snapchat is an image and video messaging app that is very popular with tweens and teens and increasingly Millennials and Gen Xers. As we have learned in the past with Facebook, Twitter, and Instagram the early adoption phase is when new communities grow the fastest. Do not make snap judgments about Snapchat.

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NTEN

JUNE 28, 2011

[Editor's note: The following is an excerpt from an article that first appeared in the June 2011 issue of NTEN:Change. Read the complete article in NTEN's new quarterly journal for nonprofit leaders by subscribing to the journal for free! ] Otherwise, you’ll be excluding other groups you’ll need to reach through other channels.

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NTEN

JANUARY 5, 2012

NTEN member and nonprofit communications expert Kivi Leroux Miller just released the 2012 Nonprofit Communications Trends Report , based on a survey of over 1200 participants at the end of 2011. but, on the other hand, nonprofit communications professionals have a lot of obstacles in the way of those plans.

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Amy Sample Ward

APRIL 27, 2011

Date : April 27, 2011. Topic : Nonprofits & Social Media. Description : Facebook? With so many channels, it can be hard to know where to start or if you’re doing it well. Learn from industry leaders, cutting-edge social media consultants, and fellow nonprofit practitioners. Foursquare?

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ASU Lodestar Center

JANUARY 26, 2012

When starting out with social media as a nonprofit, it can be a tricky and confusing process. Besides a website, the musts of nonprofit social media include a Facebook page and Twitter account. They provide an easy way for others to show their affiliation and support while being able to directly engage with the nonprofit.

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ASU Lodestar Center

JULY 11, 2012

As a nonprofit, your message is most likely tailored toward a specific cause, whether it’s through news, links, or photos. There are, of course, social media channels that solely rely on photos, such as Instagram and Pinterest. Your ultimate breadwinner for social media engagement is photos.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 20, 2012

The cute animal theory has not gone unnoticed by nonprofits, even those that are not animal welfare organizations, zoos or aquariums are sharing content featuring cute animals on Facebook, Twitter, and YouTube. Michelle’s project was focused on measuring engagement through multiple channels, but especially Facebook.

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Amy Sample Ward

JUNE 6, 2012

Salesforce had acquired collaboration tool company Stypi in May 2012, as well as social media monitoring platform Radian6 in March 2011." Target's data this year was drawn from 80 different nonprofit organizations, 38 million donors, 79 million gifts and $2.5 What does social media success look like, anyway?"

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 10, 2013

Note from Beth: Last week, I had the pleasure of facilitating two workshops on becoming a Networked Nonprofit: Effective Social Strategy for nonprofits in Santa Barbara hosted by the Fund for Santa Barbara. In order to help focus their online communications, I recommend every nonprofit have an editorial calendar. Great idea!

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Amy Sample Ward

JUNE 13, 2011

Unfriended: Six Million Americans Fled Facebook Last Month – Culture – GOOD – "I told you last month why I thought everyone should get off Facebook, and it turns out people listened. That's the first time Facebook has lost U.S. users in over a year. The site also posted losses in Canada, the U.K.,

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Amy Sample Ward

OCTOBER 14, 2010

I’m worried about the lack of nonprofit leadership creating a culture of innovation. While multi-channel outreach such as action alerts, microsites, social media, fundraising appeals, direct mail and telemarketing are good strategies to have in your toolbox to fundraise and market your organization; it’s simply not enough anymore.

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NTEN

JUNE 29, 2011

A monthly roundup of our favorite nonprofit tech resources and other goodies. For whatever reason, we've seen a lot of great videos this month – most of them even related to nonprofit work. Now they come to us, through Facebook, Twitter, and email. Back in the day – you know, 2009 – we had to search these things out.

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NTEN

OCTOBER 21, 2011

Based on Idealware's extensive research, we'll cover what's actually working for nonprofits – and the strengths and weaknesses of each tool – with the help of expert guest speakers. Learn about the pros and cons of Facebook, Twitter, blogs, and photo and video sharing sites, based on the results of 6 months of Idealware research.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 26, 2010

The 2011 Nonprofit Technology Conference will take place on March 17-19, 2011 in Washington, DC. Here’s a few that especially caught my eye or were mentioned in a discussion over on my Facebook page. Nonprofit Technology #FAILS: How to “Fail Informatively”. Here’s a short list from Debra Askanase.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 16, 2011

I’m at the Innogive 2011 Conference today. Can mobile drive volunteers activists, to engage across other media channels? In this case, we were talking about how to integrate the use of mobile technology into multi-channel campaigns with an emphasis on social. Text Poll App from MobileCause.

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Care2

DECEMBER 22, 2011

Between Digg’s redesign, Founder Kevin Rose leaving the company, and other dud product launches like Newswire , Digg just can’t compete with other social networks where people go to share news these days – Facebook, Twitter, Reddit, Google+, Care2, etc. visitors in October 2011, according to Quantcast.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

Some of you may remember that I shared a depressing screen capture of my Facebook Insights visual right after taking a two-week break during the holidays. This post generating a lot of thoughtful discussion about nonprofits approach the editorial planning process as well as sharing of different editorial calendar templates.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 1, 2013

I blurbed this book with, “If you are looking for a recipe book for tips and tactics to integrate mobile and social media to round out your nonprofit’s marketing plan, look no further than this book.” As a trainer, I was most interested in Chapter 7 about equipping your organization to do multi-channel campaigns.

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Care2

APRIL 9, 2014

It''s no secret that the nonprofit community has seen a steady decline in email open rates, click-through rates, and email page completion rates, which was also confirmed by the 2014 eNonprofit Benchmarks Study. The report, which analyzed data from 53 nonprofits, over 2.1 The report, which analyzed data from 53 nonprofits, over 2.1

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Amy Sample Ward

OCTOBER 27, 2011

" The Nonprofit Social Media Decision Guide – "With more than 750 million people signed up for Facebook alone, there’s little doubt that social media can be a powerful part of most organizations’ communications mix. How about fundraising?

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 23, 2012

. • There are more than 800 million people now signed up for the social network Facebook ; they spend 700 billion minutes using Facebook each month, and they install more than 20 million apps every day. How does this play out in your work with a nonprofit?

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Tech Soup

NOVEMBER 14, 2011

Greg Ligon, our guest blogger for the Social Media for Nonprofits conference, is an online communications professional with experience in building a brand via online channels, social media communications, and website content development. Learn more about Greg on LinkedIn. Happy People Give More and Giving People Are Happier.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 14, 2011

Note from Beth: Last week, Washington, DC held its first ever Give to the Max Day where 1300 nonprofits were fundraising and experimenting with social media tools and raised over $2 million in 24 hours. On November 16, 2011, Minnesotans will take part in the 3 rd annual Give to the Max Day. Relationships with nonprofits.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 5, 2011

I’m really curious about how networked nonprofits can use measurement and make decisions using data to get more impact from networked approaches. I want to hear about your successes and challenges in making your networked nonprofit more effective using measurement and data to make decisions about effective use of emerging media.

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NTEN

JANUARY 14, 2013

[Editor's note: The following is from the December 2012 issue of NTEN:Change , NTEN's quarterly journal for nonprofit leaders. The Center wanted to expand its reach, connections, and impact using social media and received grant funding in 2011 for social media planning and implementation through 2012.

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