Connection Cafe

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3 Key Pieces in an Engaging Email Campaign

Connection Cafe

During the webinar, I shared several ways to personalize email content. I cover more —mobile, channel integration, messaging, structure—in a recent AFP webinar, which you can watch here. MailerMailer’s 2010 Email Marketing Metrics Report, 2011 MarketingSherpa Email Marketing Benchmark Survey. How to Personalize Your Emails.

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Learning Who Gives: How Generations X, Y, Baby Boomers, and Matures Donate

Connection Cafe

Join Pam for an informational webinar “Who Gives: How Generations X, Y, Baby Boomers, and Matures Donate” on November 13th. While many still give through direct mail, don’t dismiss digital channels – Boomers’ online giving and social media usage shot up since we last checked in with them in 2010. Matures (b.

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Making Your First Donor Retention Calendar, Step by Step

Connection Cafe

Guest post by Mazarine Treyz, author of The Wild Woman’s Guide to Fundraising , called one of the Top 10 books of 2010 by Beth Kanter, and author of the Networked Nonprofit. And for even more expert advice on donor retention, check out our npEXPERT eBook and webinar series! . Her latest book, Get the Job! Go here to check it out!

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Dad, Girl Scouts and Thank You Letters

Connection Cafe

See Kivi's 2010 blog post "10 Donations. To help you show your gratitude, here's a free on-demand webinar all about saying thank you. As I told him in my loud and probably obnoxious whines, no other girl in my troop had to do this. That though was exactly the point. 3 Thank-Yous. 7 Failures to Communicate." They were prompt.

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It’s Me, Your Donor. Are You Listening?| Insights from the $FG Report

Connection Cafe

FG’s 2010 report provided the first comprehensive view of Americans’ demand for charitable giving and impact investing since 1994’s The Seven Faces of Philanthropy. Whether it’s a $25 gift or a $25,000 gift, our donors have to know that they matter. Maybe there is a fundraising silver bullet.

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The End of the Beginning of Online Giving

Connection Cafe

One would like to think that after 20 years of testing, more testing, conferences, webinars, and pithy blog posts about online giving that there might be wide adoption of best practices. SMS text-to-give in the United States experienced a major spike following the Haiti Earthquake in 2010 but has never achieved inflated expectations.

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My Kumbaya Moments: Like Summer Camp for NPTechies, the NTEN Conference

Connection Cafe

We will continue our conversations online with @ Twitter replies and Facebook wall posts, in blogs, podcasts, and webinars. We will continue to innovate in our communities and organizations and we will all look forward to gathering around the campfire again next year in Atlanta, GA for NTC 2010! Photo Credits: SteveLavo (Flickr).

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