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12 Must-Know Stats About Online Fundraising, Social Media, and Mobile Technology

Nonprofit Tech for Good

First, online fundraising revenue is growing worldwide and it will continue to increase for years to come. That said, below are 12 stats to consider and research further about online fundraising, social media, and mobile technology. Online donations accounted for 7.2% Source: 2016 Luminate Online Benchmark Report.

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A Short, Recent History of Nonprofit Website Design and Online Fundraising

Nonprofit Tech for Good

Nonprofit website design and online fundraising have dramatically changed in recent years due to the rapid rise of social media and mobile communications. e-Newsletter :: By 2008 nonprofits were beginning to understand and harness the power of e-mail marketing for online fundraising, branding, and cause awareness.

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Study: Nonprofits Score an "F" in Online Fundraising Scorecard

Care2

Dunham and Company released an Online Fundraising Scorecard that looked at 151 nonprofits online fundraising activities. The study looked at the flow of donation pages on each of the nonprofits websites as well as email appeals, follow up emails, etc. Eight Online Fundraising Strategies You Can Do Right Now.

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2010 eNonprofit Benchmarks Study Reveals Surprising Stats

Care2

I’ll try to keep it short and just sweet enough to fill you in on everything you need to know about the new 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN. When we started analyzing the results of this year’s study, the nonprofit world was still licking its wounds from 2009.

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Relationships Matter Most (The Big Finding from the 2010 Online Giving Study from Network for Good and TrueSense Marketing)

NTEN

] By Katya Andresen, COO, Network for Good When we think about giving online, we tend to focus on the latest new bell, whistle or widget for fundraising. But raising funds online is not about technology, any more than raising funds through the mail is about paper. Analysis of cumulative online giving (i.e.,

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2012 eNonprofit Benchmarks Study Highlights Online Advocacy, Fundraising, and Social Media Metrics

Care2

The 2012 eNonprofit Benchmarks Study was just released and is packed with insightful data on advocacy and fundraising response rates across the nonprofit sector. In particular we were excited to see advocacy response rates increased 28% between 2010 and 2011. Overall, email open rates held steady between 2010 and 2011.

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Get the 2010 eNonprofit Benchmark Study (It's Free! Also, Important)

NTEN

The new 2010 eNonprofit Benchmarks Study from NTEN and M+R was just released today! The new report might look slim and slick, but this scrappy guide is thick with valuable insights and key industry benchmarks for online messaging, fundraising and advocacy, based on a full year's worth of results from 31 of your nonprofit peers. >