Connection Cafe

AUGUST 9, 2013

Nonprofits can learn from email campaigns corporate marketers are sending. While nonprofits often personalize direct mail campaigns—based on giving history, interests and past actions—that approach isn’t always carried over to their email campaigns. Should nonprofits follow suit and test these elements? Simple enough?

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email Campaign Test Benchmark 48

Connection Cafe

APRIL 19, 2010

Covering both Facebook and Twitter basics for nonprofit organizations, Nicci and Sean did a very important thing in their presentation: they explained why fundraising professionals should care about year-round relationships versus simply making "the ask" at predefined times of the year. Do you really want to do this?

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Social Media Professional Associations Conference 55

Connection Cafe

MAY 20, 2010

The heart of almost all social media tools is tapping into the power of online word of mouth, and the best way to achieve that is by having influential sources share a message on your behalf. There are influencers and evangelists among all social media networks.

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Influence Haiti Twitter Free 54

Connection Cafe

MARCH 25, 2016

But the one thing that is not often provided is a tool to help fundraisers tell their personal story. That was until she had an unbearable relapse of symptoms in the spring of 2010. Just treatments to minimize the symptoms. Compared to many people with M.S., my mom’s symptoms have been fairly manageable.

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Story Campaign Articulate Storytelling 20

Connection Cafe

APRIL 7, 2010

I’m in Atlanta on the eve of the 2010 NTEN Nonprofit Technology Conference and excited about the few people that I have already run into and looking forward to reuniting with more friends and NPTech peeps. One of my favorite tools for monitoring a hashtag at a live event is: tweetchat.com. Author: Corey Pudhorodsky.

Atlanta 29

Atlanta San Francisco NTC Chad 29

Connection Cafe

MARCH 14, 2010

Having worked on full-scale web designs, I was intrigued to see what some of the leaders in the industry had to say about wireframing and user research for web design -- an imperative aspect for nonprofits I might add as every organization should have a web site designed for optimal user experience and effectiveness.

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Websites Blogspot Jordan Web 34

Connection Cafe

APRIL 19, 2012

I took a picture and as soon as I got back from vacation I emailed some of my teammates and asked for examples of social rewards from other nonprofits. To my shock and somewhat dismay, I realized that hardly any nonprofits are rewarding their constituents for social engagement. So I really have to ask, why not?

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Social Media Ideas Media Social 39

Connection Cafe

OCTOBER 16, 2013

Your school’s website is one of the most influential tools you have. Thank them again for their donation in 2010, and ask if they could give again this year. Today’s tools give you the ability to connect with all your school supporters according to their preferences. Optimize Your Homepage for the Holidays. Recent donors?

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Campaign Websites Social Media Search 36

Connection Cafe

FEBRUARY 4, 2011

So, I was obviously excited to see the 2011 Nonprofit Communications Trends Report from Nonprofit Marketing Guide.com land in my inbox. Email marketing and websites will be the most important communications tools for nonprofits in 2011, followed by direct mail, in-person events, Facebook, and media relations/PR.

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Survey Convio Channel Trend 26