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Where Does Your Nonprofit Stand: 15 Social Media Statistics

TechImpact

50% of B2C marketers said Facebook was an effective tool, but only 34% of B2B marketers said the same. B2C marketers were more likely to use Facebook, YouTube, Pinterest and Instagram, while B2B marketers were more likely to use LinkedIn, Google+ and blogging. This has increased from 86% in 2013.