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2012 eNonprofit Benchmarks Study Highlights Online Advocacy, Fundraising, and Social Media Metrics

Care2

The 2012 eNonprofit Benchmarks Study was just released and is packed with insightful data on advocacy and fundraising response rates across the nonprofit sector. In particular we were excited to see advocacy response rates increased 28% between 2010 and 2011. Overall, email open rates held steady between 2010 and 2011.

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27 Recommended Affordable or Free Nonprofit Software Tools

Bloomerang

Now let’s look at Excel , which a lot of nonprofits initially use to track their data. Although it may seem like this is an easier way to manage data, it comes at the cost of the following drawbacks: Security: What happens if your computer is stolen and someone gains access to all of that donor data?

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How can nonprofits leverage digital technology to increase giving?

ASU Lodestar Center

Digital fundraising, specifically on social media channels, provides a way for nonprofits to connect to younger generations who do not have the time nor desire to receive lengthy appeal letters or printed newsletters. Social media and online giving both increased six percent between 2010 and 2018. Be strategic.

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Web Metrics: How Do You Measure Up?

Forum One

To help with this, Convio has released their Online Nonprofit Benchmark Study , which shares 2009 data from over 500 of their clients. percent ( sign up for our newsletter here! ). A return visitor who is already subscribed to your newsletter is obviously not likely to sign up for your newsletter again.

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6 Retro Digital Marketing & Fundraising Trends for Nonprofits for 2024

Nonprofit Tech for Good

In the past, nonprofit infographics were long and dense with data, but moving forward mini-infographics designed for social media and short-form video format could provide a much-needed boost in organic reach and engagement on social media. could break through the clutter of tri-fold fundraising appeals and dense print newsletters.

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Why Privacy Matters (or Should) to Nonprofits

NTEN

Highlights from recent media coverage of privacy-related incidents and trends shows increased risk for the nonprofit sector related to privacy. Data Theft Creates Notification Nightmare for BlueCross" (March 1, 2010, CIO.com). Data Theft Creates Notification Nightmare for BlueCross" (March 1, 2010, CIO.com).

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eNonprofit Benchmarks Study Reveals Latest Metrics for Advocacy, Fundraising and Social Media

Care2

Check out the 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN which surveyed 40 nonprofit organizations and analyzed all of this data and more. Online fundraising grew 14% from 2009 to 2010. The 2010 advocacy response rate was 3.3%. Are nonprofits experimenting with mobile more? Online Fundraising.