Connection Cafe

MARCH 4, 2019

The data shows that both digital immigrant and digital native donors have embraced the multichannel wonderland. There is perhaps no more telling data point than this: online donors 65-years and older have the highest retention rate. Thankfully, we have lots of data to settle the argument. It’s in our org charts.

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Online Giving Offline United States 36

Connection Cafe

JANUARY 21, 2010

First a little background information. You can rely on historical data points as indicators for what lies ahead. Even more lessons learned and ideas can be found in the 2010 Nonprofit Resolutions Guide , and of course, I know there are many other tips participant fundraisers must have. And what are you looking to do in 2010?

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Lesson Learning Fundraising Convio 33

Connection Cafe

APRIL 19, 2010

Retention challenges, Donors defect due to: - Poor acknowledgement - Limited information about how their funds are being used - Belief that other causes are more deserving - They don't remember to give - Poor support. AFP Presentation 2010: Navigating the Waters in the Sea of Social Media View more presentations from Convio.

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Social Media Professional Conference Associations 55

Connection Cafe

SEPTEMBER 18, 2013

What you know about their giving habits and preferences should inform your fundraising strategy. As communication and giving habits continue to change, solid data about donors’ behavior is especially important. He has helped raised over a billion dollars for his clients around the world. Not what you think you know.

Giving 34

Giving Canada Generation Social Media 34

Connection Cafe

SEPTEMBER 3, 2015

I was lucky enough to get a preview of the Money for Good 2015 report and it’s full of surprising (and not so surprising) data, insights and recommendations for organizations, funders and vendors. Unlike other benchmark reports, this one actually gives concrete recommendations that everyone can apply to move the giving needle.

Report 20

Report Donor Demographics Statistics 20

Connection Cafe

AUGUST 9, 2013

Your constituents now expect to receive relevant and interesting information in every email. Helps data integrity (verify mailing address; find out interests). #3 MailerMailer’s 2010 Email Marketing Metrics Report, 2011 MarketingSherpa Email Marketing Benchmark Survey. Building in targeting capabilities.

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email Campaign Test Benchmark 48

Connection Cafe

JANUARY 28, 2010

And with the publishing of the 2010 Nonprofit Resolutions Guide , 5 main lessons learned in the way of multi-channel marketing were evident in 2009. Use the data you have about me. You should be collecting information about me – donations, interests, communication preferences. Coordinate your efforts. Share them here!

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Channel Lesson Learning Haiti 32

Connection Cafe

MARCH 22, 2017

An analysis of the data from Hurricane Katrina in 2005, the 2010 Haitian earthquake and the 2011 Japanese earthquake and tsunami, 2012’s Hurricane Sandy, Typhoon Haiyan in 2013, and most recently the Nepal earthquake in 2015, followed a consistent pattern of donors choosing to give online immediately following the event.

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Phase Giving Hurricane Disaster 43

Connection Cafe

NOVEMBER 2, 2011

She started her career with GuideStar three weeks after the first 990s were posted—and traffic to www.guidestar.org and interest in GuideStar information exploded. If you’re not familiar with GuideStar, we’re the leading source of information on U.S. This isn’t a trick question, but it is a tricky one.

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Measure Impact Nonprofit Evaluation 38

Connection Cafe

MAY 10, 2011

The pie chart to the right shows an analysis of all 2010 donations made via their website. You may be wondering how this information can help your organization. Have people taking credit card information via phone and entering that into your online system? Do you do a lot of mailings?

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Gift Online Mail Channel 36