Connection Cafe

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Leveraging Twitter Influencers to Drive Social Good – a Success Story from Free The Kids

Connection Cafe

One of the most recent examples I've seen that exemplifies this concept is from the organization Free The Kids that used its influencers earlier this year when the earthquake in Haiti struck.

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The End of the Beginning of Online Giving

Connection Cafe

One would like to think that after 20 years of testing, more testing, conferences, webinars, and pithy blog posts about online giving that there might be wide adoption of best practices. SMS text-to-give in the United States experienced a major spike following the Haiti Earthquake in 2010 but has never achieved inflated expectations.

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