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Sunday, December 20, 2009
In 2009 their campaigns made me laugh or helped me channel my frustration over injustices into action. Here’s my list of the best websites and online campaigns from 2009. Charity:Water In 2009 Charity:Wate r became the super star of the nonprofit world for using social media to brand themselves and raise money online.
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Tuesday, April 6, 2010
Establishing benchmarks helps organizations better leverage supporters, engage activists and keep websites dynamic with compelling content that drives people to take action. Even in this dismal economy, online donations grew 14% and 69% of nonprofits raised more in 2009 than 2008. Don’t know where to look? Online Fundraising.
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Tuesday, December 8, 2009
After someone makes a donation on your website or signs an online petition, how about asking them to “Share&# with their friends on Facebook that they donated to your organization or signed your petition? Ideally, the Share post should say something like “I just donated to [Organization Name]!&# It’s a good start.
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Wednesday, February 11, 2009
The word most in question: “organization&#. When applying the idea of the traditional understandings of the word “organization&# to this bunch, we could say: Strawberries = the organization (staff). How important would volunteers be without any organization or community to support? Raspberries. Blackberries.
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Tuesday, October 27, 2009
Think of all the places your organization’s name, staff, projects, programs or focus area could come up in the news, in campaigns, or in online conversations. To stay on top of it all, I suggest you create a listening dashboard for your organization - and here’s how to do it! Getting Started. Finding Feeds. Twitter Search.
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Tuesday, April 28, 2009
Yesterday, I checked out the session “Community organizing and online organizing: can they go together?” The session covered interesting points on the debate between community and online organizers and ways to overcome the resistance within an organization. Campaign: win on specific interests. Online. Recruit.
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Monday, April 6, 2009
As part of a workshop on social media that I gave with Susan Mernit at the 2009 Women, Action & the Media conference, I pointed out Wellstone Action as an example of an organization that's doing great work on Twitter. DZ: Is there more than one person that tweets for your organization? What inspired you to join?
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Monday, November 2, 2009
Think of all the places your organization’s name, staff, projects, programs or focus area could come up in the news, in campaigns, or in online conversations. To stay on top of it all, I suggest you create a listening dashboard for your organization - and here’s how to do it! Amy Sample Ward, NetSquared. Getting Started. Finding Feeds.
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Monday, January 4, 2010
2009 is now over and the analysis of online giving trends has already started. This is a follow-up to the 2008 Online Giving Trends research and the subsequent 2009 Online Giving Trends for Q1 , Q2 , and Q3 analysis. Online revenue grew 46% in 2009 compared to 2008. The average online gift in December 2009 was $244.17
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Monday, July 20, 2009
Online Organizing I've found that understanding some of the mind's cognitive biases can not only help nonprofit campaigners efficiently motivate our audiences into taking action online, but also help us be more effective professionally. That means it's often more effective to frame an action as preventing a loss (ex.
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